Saas Insider

Pekka Koskinen has started several companies. Some of those companies have been set up, and then he's set management in place and he stays on the board. Another has been sold. With Leadfeeder, he plans on going to the next level. On today's show Shira Abel talks with Pekka on analytics, how to know if you're measuring the right things, and why you should focus on your strengths (Pekka stays with the companies he starts till they get to a certain size - instead of growing it huge himself.) About Pekka Koskinen Pekka is a serial software entrepreneur. Since 2002 He’s founded four companies and made one exit. Pekka founded Snoobi, a web analytics company, in 2004 and sold it to Fonecta in 2012. He’s also the founder of Solinor, Fraktio and Leadfeeder. Currently he’s the CEO of Leadfeeder - which takes all of his time. He’s placed management in his other companies who run those companies. Please rate this podcast. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hun