Media People Podcast

Science argues that people are either left brain or right brain thinkers. Left brain people are more likely to analytical, while right brain thinkers tend to be more creative. However, today’s guest, Jordan brooks, defies this theory by straddling both sides of the spectrum. A native of Barrie Ontario, music was one of Jordan’s passions growing up, but upon graduating from university he found himself working in the AdTech world. He’s held roles at AdConion, Olive Media, and was one of the early employees at Cadreon’s Canadian office. As a matter of fact if you go through his LinkedIn profile, you’d think he’s completely a numbers guy. Jordan has taken all of that collective AdTech & data experience and founded CTRL-X, a “cut the crap agency”. But he hasn’t stopped there. Indulging his creative side, Jordan recently launched CANNADA BRANDS—a new video production studio dedicated to telling the entrepreneurial stories of Canadian cannabis purveyors. CANNADA BRANDS https://cannadabrands.ca Victor Genova I