Media People Podcast
EP33 - Mellor Croy Managing Director - Zoltan Toth
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:37:10
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Sinopse
Many people have made the jump from media sales to agency life. But few have left the world of media sales to start their own agency, but that’s exactly what Zoltan Toth- Managing Director of Mellor Croy has done. A lifelong music aficionado, Zoltan's first media gig was overseeing the jazz time slot at his University's campus radio station. After graduation he parlayed that passion into a full time career, holding positions at Denon Music, Koch Entertainment, and Entertainment One. He pivoted into media sales at Famous Players—looking after the emerging world of in-cinema advertising. Famous Players was eventually bought by Cineplex Entertainment, and after nine years with the company he made his first entrepreneurial foray into agency life with Octopus Media. Zoltan’s latest venture is Mellor Croy, a boutique agency providing senior level media buying/planning expertise to a variety of clients.