Marketing Week

This Much I Learned: Former Debenhams CMO Abi Comber on thriving in a crisis

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Sinopse

In this podcast, Abi Comber discusses the challenge of becoming Debenhams CMO at the onset of the pandemic, the power of structured planning and why her current role as CMO at Covid-19 screening service Cignpost Diagnostics is a marketer’s “dream job”.