Marketing Week
Marketing Week Explores: Measuring the effectiveness of creativity
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:09:04
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Sinopse
In the latest Marketing Week Explores Podcast news editor Sarah Vizard sits down with senior writer Charlotte Rogers to discuss how increased attention has been put on determining the impact of media, meaning creativity has appeared to be in decline, but new methods and a renewed focus could reignite the spark.
