Magamama With Kimberly Ann Johnson: Sex, Birth And Motherhood

EP 131: Branding, Authenticity, and Assessing Privilege with Kathleen Shannon

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Sinopse

In this episode, Kimberly and Kathleen discuss branding, identity, entrepreneurship, and privilege. Kathleen explains how her branding business came to be and her philosophy for how to brand oneself authentically. Kathleen describes her business, Braid Creative, and the Braid Method. Kimberly and Kathleen also discuss how to have difficult conversations around race, privilege, and capitalism as white women and entrepreneurs. Kathleen shares her expertise around branding and marketing to discuss tips of branding authentically as well as her perspective of recent politics through a marketing lens.    Bio Kathleen Shannon is the Co-Founder and Creative Director of Braid Creative, a branding agency for entrepreneurs, small businesses and organizations. She is the author of “Being Boss: Take Control of Your Work and Live Life On Your Own Terms” and created the Braid Method, a formula for personal business branding.   What They Share  —The branding Braid Method —How to brand authentically —Navigating work and paren