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80 The shift from PR and fundraising to her own Shoe Shop - Carol Haffke

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Carol spent 27 years as a journalist before morphing into a PR specialist. But she never quite settled in the industry, although she was talented and by all measurements, a great success. A PR role at the UN opened a new door for her and she discovered, and fell in love with, the world of Fundraising. “I believed what I was writing and speaking about – I felt proud”.