Unbecoming With Phoebe Mroczek

When you don’t plan appropriately, you’re setting yourself and your business up for failure, hard lessons and results you’re not proud of. On the previous episode, we discussed one critical piece of the planning puzzle: The Annual Audit. In this episode, I take it one step further and shed light on the common planning mistakes entrepreneurs make, and how to avoid them. If you are someone who refuses to plan because it feels limiting, stressful or constricting, you are making one of the first mistakes and it’s not your fault. We’re taught that structure limits our freedom and that couldn’t be further from the truth. With tangible examples and a distinct pattern interrupt, you can rewire how you view your planning process. The second mistake is to start in the wrong place. Many of us are told to choose a financial figure out of the air, name it, claim it, raise our prices and we’ll be laughing our way to the bank. Yeah well, how’s that workin’ for ya? If you think there’s a better way, you’re right. If you don’