Sharon Vornholt - Let's Talk Real Estate Investing

You know how I like to talk marketing.  One of the things you are going to learn about is something new called "IP" marketing. This strategy will supercharge your direct mail. My guest today is McKinley Carbone from Open Letter Marketing. Anyone that is doing direct mail today knows that the response rates are pretty low.  So, does that mean you should stop doing direct mail? Absolutely not. What it does mean is that you need to be different to stand out in a crowded marketplace. You  can read the rest of the article on the blog.  Louisville Gals Real Estate Blog.