Convenience Matters

#297 Quality Digital Content Matters

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High-quality, effective, and well-designed digital content is important, especially when the goal is to enhance the customer experience. Related Links: Abierto Sample Content LG Business Solutions Episode #248 The Future of Forecourt Communication is in Pixels Hosted by: Carolyn Schnare, Director Strategic Initiatives, NACS About our Guests: Rick Sales, President, Abierto Enrique (Rick) Sales has served as the President of Abierto since it was founded in 2005. He has an extensive background in the Convenience and Fueling industry, working as the Vice President of Sales and Marketing for Intelligent Controls before starting Abierto. As technology changes, Rick continues to evolve the company and adapt to new industry trends and problems. Rick has a black belt in Taekwondo, enjoys fishing, and is a rabid Celtics fan. Abierto Networks is a Digital Engagement Solutions provider focused on the Convenience Store and Convenience Foodservice Retail industries. Their digital marketing solutions integrate in-store digi