Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Modern Marketing Engine on your app of choice. Growth marketing is what drives pipeline and increases sales in the long run. The correlation is undisputed. During a time of social and financial disruption like the current COVID-19 pandemic, growth marketing can be perceived by some as insensitive and opportunistic. What is the modern marketer’s best response? I’m happy to have Meredyth Jensen as my guest on this episode of the Modern Marketing Engine podcast. She serves as Senior Vice President, Corporate Marketing & Brand Communications at RGP. During our conversation, I learned that RGP is a spinoff from Deloitte in 1996 and has become a global company that has served more than 80 of the Fortune 100 companies with services spanning financial, legal, HR, IT and supply chain. Meredyth’s perspective is simple yet powerful: Marketing that is human is marketing that works, no matter the social or economic climate. Join us for this intriguing conversation where Meredyth outlines her personal appr