Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Social Business Engine Apple Podcasts |Stitcher |Google Play | Google Podcasts   Do you have a dedicated team that is providing content for sales enablement within your organization? In the modern marketing world companies that don’t build a vault of sales resources are essentially expecting their sales team to produce results without the proper tools. You can find out how to build a vault of content that will accelerate your sales team’s results by listening to Bernie’s conversation with Viveka von Rosen. You probably know Viveka. She is widely recognized in modern marketing circles. In addition to being one of Bernie’s 3 co-founders at Vengreso where she has the role of Chief Visibility Officer, Viv is an international keynote speaker, a Forbes Top 20 Most Influential Personal Branding expert, and a published author of 2 books and 2 courses on Lynda.com. On this episode, Bernie and Viveka outline exactly what content for sales enablement is, why it’s vital to the modern marketing function, and