Dentistry Uncensored With Howard Farran

"We're a gadget-oriented profession...The reality is patients don't care about any of these things unless it's going to make their life easier, faster, cheaper, better, less painful..." Tell your patients--in their language--the actual benefits of these gadgets.   Founder Big Case Marketing; a niche practice consulting company..    Developer of The McAnally Selling System - Dentistry's only check-list approach to selling backed by Harvard, Stanford, Yale and Columbia research.     Author of multiple #1 books in niche marketing and selling for dentists.   ***   For web-based services, online trainings, low cost options: http://www.bigcasemarketing.com   For Private Consulting - must already be producing $2M+   http://www.meetme.so/jamesmcanally