The Growth Show

[Mini Episode] Take a look at your Instagram feed. You likely follow a few different influencers. But look a bit closer. Are each and every one of them human? Not if you’re one of the 1.5M followers of Lil’ Miquela. The rise in AI influencers might not be the stuff of nightmares or summer blockbusters, but it’s not that far off. Our producer Matthew Brown talks with Chris Detert of Influential about our human(less) future.