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Video Game Advertising and Marketing with Sean Burke
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 1:04:42
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Sinopse
This week: Marketing! Assassin's Creed! More marketing! But first, Cody and Steve cover some other things... LIKE ASSASSIN'S CREED! This week saw the release of Assassin's Creed Syndicate and it (much to our surprise) received pretty stellar reviews. Reviews good enough to warrant Cody deciding to go out and pick it up. And he was not disappointed. The change of setting and the much appreciated re-focus on the single player portion of the game (they completely removed the multiplayer aspect) makes this one fantastic. Keep an eye out for a Let's Play or streaming or a review in the near future. Then we're joined by Sean Burke to discuss video game marketing. Video game marketing is in a bit of a discovery phase, where some companies are spending too much and overloading consumers with footage, both real and rendered, of games that they they so desperately need you to buy. And then there are other companies, ones that don't spend nearly enough on a marketing budget, mostly because they are smaller studios with