Ideas With Adam Smith

Ideas: Jonah Berger — Contagious: Why Things Catch On

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Sinopse

In this episode, I talk with Jonah Berger about his books "Contagious: Why Things Catch On" and "Invisible Influence: The Hidden Forces that Shape Behavior". We also talk about social currency, triggers, emotion, and much more. The post Ideas: Jonah Berger — Contagious: Why Things Catch On appeared first on Adam Kirk Smith.