Introvert Biz Growth Podcast

This episode is part of a 12 days of Christmas read-along of the Selling Like We're Human book, recorded in 2021. The book follows a similar concept to what you're already used to here on the Humane Marketing show with the 7Ps of Humane Marketing and the Marketing Like We're Human book: we start with the being and then go into the doing. The 3 parts of the Selling Like We're Human book are : Being, Knowing and Doing (compared to Rumble, Rise and Resonate of the Marketing Like We're Human book) Today I'm reading a small section of Part 2 on KNOWING, Chapter 6 called 'Calculate Your Worth'     Excerpt from Selling Like We're Human, Part 2: KNOWING, Chapter 6: Calculate Your Worth   Time Is money. Or Is It? The reason why many of us don’t like selling is because we are not comfortable discussing prices and investments. There are many reasons for this, society making money a taboo being one, our own uncertainty about our prices being another one. But if we have worked on our Unique Value P