Day Fire Podcast

Brad DeVaney/Leading by Design

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Sinopse

This week Clint and Dawson sat down with Brad DeVaney Head of Product Development at Litespeed Bicycles. Brad's life on the bike began at 5 and at eight years old he went from top regional BMX racer to national level talent, traveling the country on a national circuit as a factory team rider for Schwinn. As DeVaney grew, so too did his love of riding; if there was a start line and finish line, DeVaney was in. He raced for a road team in the mid ’80s that provided the team with used Team 7-Eleven bikes—providing DeVaney his first experience riding a titanium bike. In the late ‘80s, he discovered a penchant for triathlon, and mountain bike racing. While working in shops, doing wheel builds and even his own custom frame painting job on the side while in college in the late 1980s, DeVaney would occasionally build show bikes for Litespeed in Chattanooga. The work led to a part-time gig, and with a mind full of concepts and ideas, he challenged the company—during an era of pretty staid round-tubed designs— on how t