BANK ON IT

About this nugget: This nugget was pulled from episode 240 from an interview with Mark Beeston,  Founder and managing partners at Illuminate Financial. This nugget is on reading the market and taking action.   Subscribe to Bank On It podcast on iTunes, Google Play, Stitcher, Spotify and iHeartRadio and you’ll get these nuggets delivered every Wednesday morning. Market conditions often change in little ways, but sometimes there are massive shifts. Reading the market and building a business model that rides the wave of change is very hard to do.  To do this, investors look for signals of change and use those signals as a baseline to benchmark. Humans are always looking for patterns, we do this starting as babies.   But, when in the cusp of a massive market change signals and patterns can be confusing and misleading.    Causing us to have incorrect or short-sighted predictions.   As we get older and wiser we start to ask why more often, asking yourself why 5 times to a single question, can lead to the ro