Case Interview Preparation & Management Consulting | Strategy | Critical Thinking

11: Fatal brainstorming mistake made by all

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Sinopse

You are unlikely to pass a McKinsey case interview unless you can brainstorm. Consulting interviewers are ALWAYS testing for poise, confidence, structure and logic in your response. Most candidates do this well everywhere – except when it comes to brainstorming. Learn how “not” to brainstorm. This podcast looks at one of the most common brainstorming problems. A problem so common, that many simply assume it is the way to brainstorm. Fixing this problem can improve your brainstorming skills by between 5% to 30% percent.