Finding Founders

Erik is redefining the world of fashion through his company Art Hearts Fashion, but before making his mark on the runway, Erik started off as one of those marching band kids — always on the outside looking in. After high school, Erik did a stint with the olympic figure skating team and he began to feel more confident. He would eventually find himself gravitating towards the fashion industry. As he started putting on shows he realized each show would cost over $150k and that it was completely unattainable for most fashion designers. He wanted to create an event that could change the industry. And that led to the creation of Art Hearts Fashion, an event that opens the floor to up and coming designers with shows that cost $15,000–$25,000. And these events have attracted huge names. He's collaborated with the likes of Kendell Jenner and his designers have designed concert wardrobe for pop stars like Ariana Grande and Jennifer Lopez. With his fashion production company, Rosete has been responsible for facilitating