What Works | Small Business Podcast With Tara Mcmullin

In This Episode: * Why Jessica Abel believes carving out space to work on experimental and creative projects is key* The strategy she recommends for buying the time you need to do creative work* How she measures creative projects in “developmental markers” and “success markers”* And why she’s committed to building a team that helps her make room for big picture thinking and creative projects It’s one thing to get your business to a point that’s stable and sustainable. It’s another to make room for big projects like writing a book or building a new offer. And it’s yet another thing to carve out the space to work on a creative project that may or may not ever bring financial benefits. It’s those big projects—the business-related and the not-so-business-related—that so many business owners dream of being able to spend time on. Sometimes, we put them on our calendar—block out a week or even a long weekend—but then life happens. Some quote-unquote emergency bleeds into the time we’ve se