What Works | Small Business Podcast With Tara Mcmullin

In This Episode: * Why Jessica Williams created #jesspicks, the curated weekly newsletter for sidehustlers who love their day job* How each edition of the newsletter is structured* Why going “all in” has been the key to growing her subscriber list* What her weekly workflow looks like to put the newsletter together* How curating the newsletter has helped her to find her confidence as a writer When you think about someone sharing their message, you think about the writers, the speakers, the artists. You think about people who are creating original work. We put a lot of pressure on ourselves to constantly be creating original work and finding something new to say. After all, that’s how we prove how valuable we are, right? But creating original work isn’t the only way to use your voice. Curators use their unique perspective and keen eye for connecting the dots to create value. They build and share their message by surfacing the work of others. They tell stories through the relationships b