What Works | Small Business Podcast With Tara Mcmullin

The Nitty-Gritty: * What happened when Facebook ad strategist Claire Pelletreau returned to her business after an unexpectedly long maternity leave* Why she took a gig subcontracting from another ad strategist* How she found her confidence as a consultant, educator, and strategist again* What went wrong when she launched a product she thought would be a no-brainer* How her offers have evolved to support her business as it matures Last fall, I was hiking in Great Smoky Mountains National Park and I felt the weirdest pain in my right ankle. It felt like I had rolled it, or sprained it, or done something very weird to it. But I hadn’t. I was just hiking along and then felt a shooting pain. I kept hiking—maybe not the smartest thing to do, but that’s what I did—and the pain would come and go. When I got home from the trip, still experiencing some odd pain in my ankle, I decided to take a break from running. First, I took a week off. I tried to run a few miles—no dice. It hurt. Then,