What Works | Small Business Podcast With Tara Mcmullin

Even for successful entrepreneurs and small businesses, sometimes things don’t go to plan. The longer you’re in business, the more times you’ll deal with projects that don’t work out, offers that don’t sell, or strategies that take you down the wrong path. In many ways, staying in business over the long haul is a constant exercise in maintaining your heading—and navigating back when you inevitably veer off course. When we launched The What Works Network, I had a vision of small business owners who were frustrated with one-size-fits-all online courses flocking to our platform to work together on making their businesses better. I could see hundreds and then thousands of entrepreneurs sharing their challenges, offering their solutions, and deep diving into complex issues. I imagined leading the charge for more honest, open-minded, and sophisticated exploration of how we do business. That didn’t happen. Despite years of experience and success, my new idea didn’t take off as planned.