What Works | Small Business Podcast With Tara Mcmullin

The Nitty Gritty On Streamlining Your Business Model: * Why Jereshia Hawk quit trying to build a suite of products and streamlined her business model to just one offer* The mindset challenge she had to overcome to make the decision to retire her old offers* The exact process she used to retire her offers and pivot her business* How Jereshia markets and sells her only offer to insure she has a steady stream of sales More is more when it comes to building products and making money, right? Well, that’s what I thought at the beginning of 2016. I can distinctly remember creating a spreadsheet of everything my company was going to offer throughout the year. There was a course on selling, a coaching program on course design, a high-end mastermind program, our signature business coaching program, a retreat, and more. I was planning a sales campaign every 6 weeks for 12 months straight. My goal? To cross a huge revenue threshold that I’d been working toward for years. Maybe it goes without