What Works | Small Business Podcast With Tara Mcmullin

The Nitty-Gritty: * The moment Lauren Caselli knew her event planning business (and her life) needed a fresh approach* Why she chose “seen” as her word for 2018 and how that philosophy helped her make significant changes to the way she does business* Why taking her business seriously has allowed her to rest more, take on fewer events, and receive more support* How her mindset has changed now that she’s taking her small business seriously There’s what you think your business will be when you start it… …and then, there’s what you know your business can be once you’re in it. Very few small business owners start out with a clear vision of the potential for their business. I know I didn’t! I didn’t even realize I was starting a business. I thought I was starting a blog. Well, part-time blogging grew into full-time blogging. Full-time blogging turned into offering web design services. Web design grew into business coaching, strategy, and training. It’s really only been in the last few year