Meri Kahani With Bhawana Somaaya

# 96: Meri Kahani ft. Rajiv and Nirali Bhatt, Founders ASTITVA INDIA

Informações:

Sinopse

Astitva is the brainchild of Nirali and Rajeev, who together felt the need for sustainable fashion,  intending to establish a connection with the rural past.  Rajeev, a microbiologist, theatrist and a travel enthusiast, always had a keen interest in discovering our past in heirloom and vintage products. Being a theatre enthusiast, he believes  that theatre has played a strong role in influencing Astitva.  He always felt that there is a pandora of secrets hidden in our local villages, which, if nurtured,  can add value to our lives as well as strengthen the local craftsmen and tribal workers. He felt a  strong urge to create something which is environmentally sustainable and supports the  livelihood of these craftsmen.   Nirali, a Commerce graduate & theatrist, joined the journey of Astitva with a keen sense of  eclectic taste in everything. She has spent long hours with the tribal women and has added a  fashionable touch to the boho and vintage jewellery, bags and clothes. She strongly displays an  inheri