Real Estate Addicts

#26 Aaron Galvin Founder of Luxury Living Chicago Realty on Lease Up Strategy for Luxury Apartments

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Sinopse

Aaron Galvin, Founder & CEO of Luxury Living Chicago Realty (LLCR) joins the Pod to discuss how LLCR is transforming the way luxury apartments are being leased. Aaron works closely with the nation’s top development firms consulting on everything from apartment pricing to finishes to amenity programming. Galvin oversees a pipeline of exclusively listed multifamily developments including new Class-A lease-ups, ongoing leasing, and condo deconversions. He manages a team of Realtors responsible for over $500 million in rental volume and over $100 million in sales volume in downtown Chicago. Our conversation was wide ranging and interesting throughout touching on topics including: Macro trends favoring renting and why a once perceived stigma is quickly disappearing Implementing an ideal marketing program consisting of an awareness phase, nurturing campaigns, & pre-launch phase What is a VIP launch strategy and how has LLCR has used this in part to pre-lease at least 25% of a building before it opens Pri