Focus & Freedom For Entrepreneurs

In this episode, Geoff Strauss shares his expertise in Case Studies, one of the most effective ways to market your business. You need to give people a reason to trust you and case studies provide that social proof.    Highlights From This Episode: Case studies are truly one of the most effective pieces for marketing for businesses A case study is the story of your customers experience with your business An excellent way to show Here's the situation. Here's the solution we provided. And here's the results that our customer got. You need to give people a reason to trust you and case studies provide that social proof piece The framework of a case study follows the hero’s journey   Links & Resources From This Episode:   Read more:   ‘Just Case Studies’ by Geoff Strauss Learn more:   Just Case Studies website Resources:  How To Use A Case Study   More About Geoff Strauss I help businesses tell their customer success stories using video and written case studies to build the trust customers need before they b