Jason Hartman Foundation

Dmitry Kozlov, founder and CEO of Purpose Inspired Marketing, is Jason Hartman’s guest today on the Young Wealth Show. With topics for discussion ranging from colour perception and its influence on website conversion to creating opportunities for the technological youth of today, this episode will open the eyes of many listeners to website design elements they may never have considered.     Key Takeaways   03.00 – A lot of advanced web design deals with people’s perceptions associated with graphics, such as colour representation. 04.20 – The influence of Zappos CEO, Tony Hsieh, seems to know no bounds, even to the level of using his home for business dealings. 05.50 – Live chat or Active Engage options are fast becoming one of the most important tools, especially in e-commerce industries. Companies such as AppSumo are pioneering the trend. 08.35 – Your website’s use of pop-ups can be improved by first posing a yes/no question in a pop-up and then leading to the chance to enter a name and email address, rather