Profiles In Marketing With Host Andrew Carlton
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 6:15:31
- Mais informações
Informações:
Sinopse
The show is about people in marketing (the doers and the leaders) and their personal journeys. It's a celebration of these individuals, in addition to learning what it takes to be a good marketer in 2017 and beyond. Not the hard skills that one can learn, like how to run a social media campaign. A ton of info exists already. But the softer skills like communication, leadership, curiosity, empathy, etc. Learn from the best and most successful marketers and entrepreneurs in the country. These are their stories.
Episódios
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Episode 10: Dave Loomis, Veteran Marketing Executive, a veteran CMO with 32 years of perspective
14/12/2017 Duração: 38minDave is a marketing leader with experience working for leading global corporations, including GE, IBM, DuPont, Saint-Gobain, Illinois Tool Works, Xerox, Motorola, Westinghouse, Allstate, Berkshire-Hathaway and Hamilton Beach. Marketing strategist, with particular strengths in analytics, segmentation, branding, content marketing and product innovation. He joins us today to discuss his marketing journey and experience over the last 32 years.
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Episode 9: Steven Schreibman, Top CMO from Nationwide Insurance and Finish Line
03/11/2017 Duração: 38minSteven is a 30+ year veteran of the marketing. Having worked for brands like Finish Line, Nationwide Insurance, MTV Networks, L'oreal and Phillip Morris, he knows what it takes to build a long-term sustainable career in marketing.
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Episode 8: Former CMO at Eloqua talks shop and the future of marketing
19/10/2017 Duração: 32minBrian is a results-oriented marketing executive with more than 20 years of experience creating and implementing successful growth strategies. His experience ranges from startups to global, billion-dollar organizations. Brian is a persuasive communicator with a proven history of accelerating revenue growth, penetrating new markets, and developing products people love. He is a respected mentor and coach skilled in driving performance-based cultures and developing talent. Brian expertly leads globally distributed teams spanning North America, Europe and Asia. Brian was recently named a Top 10 Global CMO for companies
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Episode 7: Matt Heinz, Top 50 Marketing & Sales Guru, shares his insights
02/10/2017 Duração: 35minHe is a dynamic speaker, memorable not only for his keen insight and humor, but his actionable and motivating takeaways. Matt’s career focuses on consistently delivering measurable results with greater sales, revenue growth, product success and customer loyalty. Matt is a repeat winner of Top 50 Most Influential People in Sales Lead Management and Top 50 Sales & Marketing Influencers. Matt is living through the renovation of a 105-year old historic farmhouse in Kirkland, Washington with his wife, Beth and three young children.
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Episode 6: Alex Moore shares his marketing insights for today's marketer
02/08/2017 Duração: 32minAlex is no stranger to the digital landscape. He heads up one of the top Google Certified Analytics firms in the US. You won't want to miss his colorful journey into marketing and insights for today's marketer.
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Episode 5: Jeffrey Blake Rich dives into the left & right side of the brain in marketing
14/07/2017 Duração: 40minJeffrey is the CMO of the business school at William and Mary College. Having worked as a financial and economic analyst combined with his creative marketing side, he is very adept at using the left and right side of his brain. He talks about innovative ways learning has changed to prepare marketers for today.
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Episode 4: Mary Lee Gannon - From welfare to success
23/06/2017 Duração: 41minMary Lee Gannon shares her personal story of going through a divorce and having to go on welfare to take care of her kids. She used determination to not just survive but excel as a successful entrepreneur and executive.
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Episode 3: Scott Mowery discusses his digital journey into a healthcare giant
16/06/2017 Duração: 44minScott is a digital veteran. Listen to his personal journey into marketing and leading the digital conversation into healthcare.
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Episode 2: Larry Sebbens - Marketing in the millenial age & more tidbits
08/06/2017 Duração: 35minLarry talks about what it was like going from the traditional print world to digital and how hiring and managing millennials has opened his mind to the possibilities for marketing today.
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Episode 1: Don Montgomery - The journey from Engineering to Marketing
31/05/2017 Duração: 37minDon Montgomery, chief at Wingreen Marketing, discusses his journey from a college graduate in engineering to landing in the marketing profession.