Unemployable: Advice For Freelancers And Entrepreneurs

Video is the most popular form of online content. And YouTube is the world s second largest search engine. That said, a lot of us are more comfortable with creating text and audio content. Producing great video is generally more intensive work, and let s face it … we can be a little self-conscious in front of... Listen to episode

There s no profession that I respect more than those who teach. And it s a shame that those who educate our children can barely make a living. In stark contrast, the opportunities for entrepreneurs in the online education space are incredibly lucrative. And it makes sense that we ll see people defect from traditional education to entrepreneurial... Listen to episode

I m a big fan of partnering with others to create successful products and services. It s what I ve done in the majority of my successful businesses. Of course, there s a right way to approach collaboration, and a potentially disastrous way. And it s almost maddening how much of a gut check it is when it comes down... Listen to episode

Online education is a $23 billion a year industry in the U.S. alone, and growing. And the demand is for people who have the expertise they teach, rather than for traditional institutions of higher learning. Today we re chatting with Sean McCabe, a great guy who helps people build their own businesses based on their interests.... Listen to episode

Successful people present a conundrum to those seeking to achieve something similar. We try to learn from and emulate those who we see as ideal, but that s not always effective. A recent study shows that students who learned that great scientists struggled, both personally and intellectually, outperformed those who learned only of the scientists great... Listen to episode

It sounds fantastic, doesn t it? All you need are your words and a laptop as your means of production when it comes to this digital business. There s no doubt that self-published ebooks can be lucrative. The thing you may not realize, however, is that as a digital intellectual property business, it can be quite sophisticated... Listen to episode

You constantly hear that listening and feedback are the keys to improving your marketing, your products, and your services. But are you listening selectively? I ve always found constructive criticism to be much more useful than praise. And even angry complaints can contain valuable feedback. Tuning out everything but the nice stuff is clearly a bad... Listen to episode

The saying goes that there s a thin line between genius and insanity. But do successful entrepreneurs actually parlay mental illness into innovation? They say that Steve Jobs was a narcissist, and that Bill Gates trends toward Aspergers on the autism spectrum. And yes, emerging research suggests that many entrepreneurs leverage what would otherwise be a... Listen to episode

It s no mystery why I tend to feature a lot of freelancer to wildly successful entrepreneur stories on Unemployable. It s simply the way most of us progress to the point where we get recognition. Aaron Epstein is known as the guy who led Creative Market to acquisition by Autodesk in only 14 months. It was... Listen to episode

Hopefully you know that email remains, by far, the engine for online sales and lead generation of all types. And that means you need to offer exceptional value based on trust to be invited into someone s primary inbox. Today, Joanna Wiebe of Copy Hackers and I geek out hard over email opt-in psychology. You ll be... Listen to episode

We might not be fans of the term

The look and feel of the traditional company is evolving along with technology and the workforce. An enterprise that combines onsite, remote, and freelance resources is becoming the new normal. Other companies are dispensing with onsite all together. Our friends at Buffer just announced that they re eliminating their office space (the company has been largely... Listen to episode

Freedom is a primary theme of Unemployable. Not everyone wants to disrupt and dominate. Rather, they want to do the things they want to do, and live the life they want to live. I ve enjoyed that type of freedom for the last 10 years. And so has today s guest, Natalie Sisson. The difference being, Natalie... Listen to episode

The world of online business (also known as digital commerce), has become a major facet of all business, especially among entrepreneurs. So why does it seem that everyone you come across is teaching online business? There s actually a really good reason for that. And on the flipside, there s an even better reason why other digital... Listen to episode

I ve been a consistent critic of both the term and concept of "personal branding." Provide value to people by creating something bigger than yourself, and your personal brand will work itself out just fine. A recent article in Fast Company, however, seems to go too far. The argument is that entrepreneurs shouldn t waste their time... Listen to episode

We re big on systems and processes at Unemployable. Naturally, that s the topic of the first lesson in the free Profit Pillars course that members gain access to when they join the tribe at no charge. Early in my career, I had great marketing systems, but bad management processes. Some people have it the other way... Listen to episode

The primary job of any CEO, startup entrepreneur, or solo freelancer is ultimately to make correct decisions. Some of those decisions happen because things are flying at us from left and right, and we need to respond with the right move. But for growth to happen, we have to make proactive decisions. It s all too... Listen to episode

Content syndication involves republishing content that you ve originally posted on your own site to other platforms. You re hoping to maximize the leverage of each piece of content you create to achieve the widest distribution possible. Is this a good idea? A few years ago, the answer would be no, mainly due to Google s dislike of... Listen to episode

Some get into creating products in order to build a digital empire. Others are just looking to add a little cash to the coffers to supplement existing income. In Brett Kelly s case, his first ebook was definitely a side hustle for some extra income. He had no idea at the time that his Evernote Essentials... Listen to episode

Freelancing is often the first step for many an entrepreneurial journey. It s usually the case when someone realizes they re the type who enjoys starting businesses more than anything else. Laura Roeder is one of those types of people. She leapt out of the world of employment without a net, managing to land on her feet... Listen to episode