Advertising Specialty Institute

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 225:07:54
  • Mais informações

Informações:

Sinopse

The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 25,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web is the industry's leading tool for sourcing hundreds of thousands of products. A family-owned business since 1964, ASI also provides online research, marketing, advertising opportunities, trade shows, education, award-winning magazines, newsletters, custom websites and catalogs to help members sell, market and promote their brands. Visit ASI at www.asicentral.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO's blog.

Episódios

  • The Social Angle, Episode 145: A Day in the Life of a Social Media Coordinator

    01/11/2023 Duração: 24min

    What’s it like to be heading up the social media of a Top 40 distributor? In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Elizabeth Purtell, of Overture Promotions (asi/288473), about what a day in the life looks like for a young social media coordinator. How much freedom does Elizabeth have to create content? What are the challenges and roadblocks? Find out this in this live discussion!

  • Promo Insiders: How To the Market Is Building Ethical Supply Chains

    26/10/2023 Duração: 13min

    Jane Mosbacher Morris says she saw the power of leveraging market forces to effect change during her time working for the U.S. State Department.

  • The Social Angle, Episode 144: Interview with Andrew Titus of Fully Promoted

    24/10/2023 Duração: 27min

    In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Andrew Titus, the young, twenty-something president of Fully Promoted (asi/384000), about what it’s like to lead a Top 40 company at such a young age. What are Andrew’s biggest challenges? How does he utilize social media to grow the Fully Promoted brand? And what does he think this industry needs to be better at? Find out this, and much more, in this live discussion!

  • Promo Insiders: The Staying Power of Pens

    17/10/2023 Duração: 12min

    Colleen Shea shares the history of her family’s 95-year-old writing instrument company and their commitment to keeping all production in New Jersey.

  • The Social Angle, Episode 143: Kirby Hasseman Discusses New Book

    12/10/2023 Duração: 28min

    In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Kirby Hasseman, of Hasseman Marketing, about his new book: Hit the TARGET: A story about marketing, business and life. What was Kirby’s inspiration? And how does he find the time to juggle so many responsibilities? Find out this, and much more, in this live discussion!

  • Promo Insiders: Scams Aimed at Distributors Increase, Get More Sophisticated

    11/10/2023 Duração: 20min

    ASI Media editors Christopher Ruvo and Theresa Hegel unpack how the schemes are becoming more cunning and provide tips to keep from getting conned.

  • The Social Angle, Episode 142: AI and Social Media

    09/10/2023 Duração: 32min

    In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Digital Marketer Marji J. Sherman about A.I. and how it will impact social media. What are the advantages of tools like ChatGPT, and what are the challenges? Find out this, and much more, in this live discussion!

  • Promo Insiders: Building an Inclusive Workplace

    04/10/2023 Duração: 26min

    About 10% of staff at Stakes Manufacturing has a disability. Co-Founder Jed Seifert talks about how inclusion benefits both employees and employers, and the many career resources available.

  • The Social Angle, Episode 141: How to Run a Live Social Media Show

    02/10/2023 Duração: 37min

    In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Andy Hudson and Kevin Hagan, of Incentive Concepts (asi/62536), about their long-running YouTube livestream show called Incentive Concepts LIVE. What are the challenges of running a regular social media show? What impact has it had on their brand? And who will win this year’s Super Bowl? Find out this, and much more, in this live discussion!

  • Promo Insiders: Why Closed-Loop Manufacturing Is Crucial

    27/09/2023 Duração: 22min

    Bill Johnston of Recover Brands and Andy Bell of Boxercraft talk about sustainability and how to meet ESG goals.

  • The Social Angle, Episode 140: The Power of Brand Mascots

    25/09/2023 Duração: 36min

    In this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Kevin Walsh, president at Top 40 supplier Showdown Displays (asi/87188), about Dash, their lovable ninja mascot! How long has Dash been part of the Showdown family and what impact has the mascot had on the brand? Find out this, and much more, in this live discussion!

  • Promo Insiders: A Candid Conversation With the CEO of Barstool Sports

    20/09/2023 Duração: 08min

    Erika Ayers Badan will be the keynote speaker at the upcoming ASI Power Summit in California.

  • Former White House Director of Economic Policy Dishes Advice for Thriving in Uncertain Times

    13/09/2023 Duração: 15min

    Also a Harvard economics professor and managing director of a $15 billion hedge fund, Todd Buchholz will be speaking at the ASI Power Summit in October.

  • Promo Insiders: Highlights From the 2023 State of the Industry Report

    08/09/2023 Duração: 55min

    Don’t have time to read our full comprehensive report? Then listen as we unpack the most interesting findings from this year’s survey.

  • Promo Insiders: Welcoming Fall With Treats & Promo Tricks

    30/08/2023 Duração: 26min

    ASI Media talks about Halloween creep, favorite candies and costumes, and marketing tips for taking advantage of the changing season.

  • The Social Angle, Episode 139: The Power of Livestreams

    23/08/2023 Duração: 32min

    Natasha Richter of Crystal D talks about the supplier’s weekly WOW! Wednesday initiative.

  • Promo Insiders: Overcoming Reluctance in Sales

    22/08/2023 Duração: 17min

    Fear of rejection among salespeople is more common than one might think. Sales expert Alice Kemper joins the podcast for her top tips for conquering it.

  • All About Heat Printing On Demand

    18/08/2023 Duração: 23min

    If you’re not taking advantage of heat printing on demand yet, it’s time to get started. In today’s discussion with Dave Conner, Content Director at STAHLS’, we discuss all the reasons you should get started – and as it turns out, there’s a lot! From excellent versatility, simplicity to learn and reduced cost and waste, there’s plenty of ways this decoration strategy can improve your business.

  • Promo Insiders: Married Couples Starting a Business? Follow This Advice

    15/08/2023 Duração: 24min

    A top lawyer outlines the concrete steps that spouses should take when going into business together.

  • Promo Insiders: K&B’s Fourth-Generation CEOs: ‘Honoring the Past, Reinventing the Future’

    08/08/2023 Duração: 16min

    Recently named co-chief executive officers of Kaeser & Blair, brothers Brad and Mitch Kaeser share insights on how they plan to keep the Top 40 firm that’s been in their family for 100 years relevant and growing.

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