Advertising Specialty Institute
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 225:07:54
- Mais informações
Informações:
Sinopse
The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 25,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web is the industry's leading tool for sourcing hundreds of thousands of products. A family-owned business since 1964, ASI also provides online research, marketing, advertising opportunities, trade shows, education, award-winning magazines, newsletters, custom websites and catalogs to help members sell, market and promote their brands. Visit ASI at www.asicentral.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO's blog.
Episódios
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Promo Insiders: Counselor’s 2023 Bess Cohn Humanitarian of the Year: Teresa Fudenberg
01/08/2023 Duração: 17minTeresa Fudenberg, CEO of Storm Creek, says her company has committed to donating at least $5 million to charity by 2030.
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Promo Insiders: Counselor’s 2023 Distributor Entrepreneurs: Jon Alagem and Michael Scott Cohen
31/07/2023 Duração: 10minThe innovators at the helm of Harper + Scott talk about deciding to go into business together, their favorite recent projects and their plans for the future.
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Promo Insiders: Counselor’s 2023 Woman of Distinction: Mary Dobsch
28/07/2023 Duração: 08minThe president of The Chest looks back on her time in promo and what she appreciates most about the industry.
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Promo Insiders: From Pavement Pounding to CEO of a $65 Million Company – Andy Shape Shares His Story
27/07/2023 Duração: 38minShape, a longtime promo products pro and CEO of Stran & Company, is Counselor’s 2023 Person of the Year. He got there through savvy risk-taking and strategic execution, which includes taking Stran public.
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The Social Angle, Episode 138: Cooking Up Self-Promos with Seth from Sonic
26/07/2023 Duração: 39minIn this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Seth Weiner, president of Sonic Promos (asi/329865), about his “Grill’a Marketing” self-promotion campaign, where he pairs summer grilling tips with the proper use of promo. What effect has it had on his business? And what is #Promobesity? Find out more in this live discussion!
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Promo Insiders: The Story Behind BDA’s European Expansion – and What Lies Ahead
14/07/2023 Duração: 21minCEO Jay Deutsch, a member of Counselor’s Power 50, discusses the recent acquisition of Germany-based ipm | gruppe and how BDA is looking to aggressively grow sales across the pond.
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The Social Angle, Episode 137: Introducing Threads, the Newest Social Media Platform
11/07/2023 Duração: 35minIn this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with digital marketer and Twitter expert Madalyn Sklar about the newest social network on the block: Threads. Is the hype real and should you be on it? Don't miss this discussion!
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The Social Angle, Episode 136: Surviving Canada's Forest Fires: One Distributor's Story
10/07/2023 Duração: 20minIn this live Social Angle podcast, scheduled for Wednesday, ASI Media’s Vinnie Driscoll chats with Samantha Fullerton, of BAMKO, about how she’s been able to balance her life and work with the constant threat of evacuations due to the fires in Alberta.
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Promo Insiders: Finding & Retaining Sales Talent
07/07/2023 Duração: 11minBusiness strategist and sales coach Michelle Parisi shares her expert tips for effective hiring and managing of a high-performing team.
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The Social Angle, Episode 135: The Future of Social Media in the Promo Industry
29/06/2023 Duração: 01h12minIn this live Social Angle discussion, ASI Media’s Vinnie Driscoll is joined by a panel of promo pros for an in-depth, roundtable discussion about the future of social media in the promo industry. Will its importance grow? What networks should you be mindful of? And what role will artificial intelligence have? Don’t miss this important discussion.
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Promo Insiders: Harness the Power of Print, Promo & Marketing Collabs
27/06/2023 Duração: 22minJoe Favre of Vanguard Promotions explains how combining services can lead to powerful client engagement.
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Promo Insiders: When Style & Sustainability Go Hand in Hand
20/06/2023 Duração: 22minFashion industry veteran Pam Seidman created reusable bag brand BYBBA, creating high-end products made from 100% recycled ocean plastic.
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The Social Angle, Episode 134: That’s a Rap! When Promo & AI Intersect
20/06/2023 Duração: 21minIn this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Stacie Harshbarger Gass, marketing and operations manager at Printable (asi/299458), about how a clever idea – asking ChatGPT to write a song about screen-printing a T-shirt – led to a professionally produced, viral rap video performed by puppets. No, we’re not kidding! Don't miss this discussion with Stacie!
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Private Labeling Made Easy
16/06/2023 Duração: 12minAre you taking advantage of private labeling yet? If not, it’s time to get started! Not only is this a highly requested service for your clients, it’s also a savvy way to spread brand awareness for your business too. To learn how to get started with this in-demand offering, today we’re joined by Rachel Corey, Promotional Program Manager at STAHLS’ DFC. We’ll discuss popular private labeling products, branding locations and sales opportunities for this unique service.
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Promo Insiders: Create a Killer Pitch With Precious Williams
15/06/2023 Duração: 21minPrecious Williams, a 13-time national elevator pitch champion, trainer, TEDx speaker and bestselling author, will be sharing her knowledge at the upcoming ASI Chicago show in July.
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Promo Insiders: Welcome Summer
09/06/2023 Duração: 30minExecutive Editors Theresa Hegel and Sara Lavenduski talk warm-weather branded merchandise sales and try some fun and wacky treats – like shrimp-flavored chips and iced tea fruit snacks.
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Promo Insiders: Gemline’s Frank Carpenito Talks Sustainability Goal-Setting & Avoiding Greenwashing
31/05/2023 Duração: 25minIn this episode of Promo Insiders, the president and CEO of the Top 40 supplier discusses his company’s most recent CSR report and its plans for the future.
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The Social Angle, Episode 133: How to Use Social Media to Target the Automotive Industry
31/05/2023 Duração: 34minIn this live Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Christine Fischer, of American Solutions for Business, about how she uses fun and engaging social media content to target the automotive industry. Don't miss this discussion with Christine!
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Promo Insiders: Discussing Recent Developments at Brand Blvd
24/05/2023 Duração: 13minThe distributorship in Ontario recently announced the appointment of a new CEO. What does this mean for the company?
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Talking Creativity and Favorite Campaigns With the Up-and-Comer Distributor of the Year
24/05/2023 Duração: 05minSince late 2021, Tommy Gomez has increased his sales at Brilliant (asi/146116) by an impressive 1,600% due to his dedication to customized solutions and an unparalleled client experience.