Go-to Gal With Jaclyn Mellone

Episode #204. Digital products have been around a long time, but are they here to stay? Monica Froese helps women build six-figure businesses from digital products, so it’s safe to say the answer is yes.In this episode, you’ll find out how to get started in digital products without overwhelming yourself, what the heck is possible with a business model that includes digital products, and how to set up digital products for your sanity and the service of your audience. In This Episode You’ll Learn:Why digital products are here to stay and how to create your solutionWhere to set boundaries with your support of one-time payment offersHow to get into digital products without overwhelming yourselfThe key to choosing a platform for advertising your digital product How to get the feedback you need to improve your digital offerFavorite Quotes“Digital products aren’t a trend. They’re the wave of the future because it's not like fewer people are going to be coming on the internet.” “When someone's new to digita

Episode #203. Fulfillment is one of those words that’s thrown around a lot, but what does it really mean? The idea of fulfillment can sound kind of fluffy, but it’s a real feeling and something we need when we get into corners of our business that don’t light us up as much. Here to help us navigate the mysterious idea of fulfillment is Cass McCrory.In this episode, you’ll get real actionable steps you can take to feel more fulfilled in your personal and professional life. Press play to turn the ambiguous idea of fulfillment into a daily occurrence!In This Episode You’ll Learn:How to shift goal-getting into alignment with joyThe trick to finding what will help you truly rechargeWhy pinpointing your values will help you find daily fulfillmentHow to narrow down 500 values into the few you live bySteps you can take to turn your values into fulfillmentFavorite Quotes“It’s great to have bigger ambitions, but I'm no longer willing to sacrifice daily joy for some bigger joy payoff that may come in the future.”“I

Episode #202. Empower has become a bit of a buzzword, but I’ve always been drawn it. What does it really mean to be empowered as a girl or woman? Am I empowered? How do I help empower my daughter and the rising generation? Here to share empowerment like you’ve never heard it before is GiRLiFE Founder Melody Pourmoradi.In this conversation, we talk all things empowerment, why your impactful business doesn’t have to be a non-profit and so much more. Press play now to light yourself up with a little extra empowerment today!In This Episode You’ll Learn:How Melody flipped what could’ve been a non-profit into a business What it really looks like to be empowered and how to model itWhy following your passion is an easier path than following moneyHow to teach abundance, allowances and leadership to young girlsWhat abundance really means and how we as entrepreneurs can tap into itFavorite Quotes“If we want empowerment for our girls, we must be willing to look in the mirror.”“A lot of people think, ‘I can't charge

Episode #201. Feeling a little FOMO this year? Wish things were different (don’t we all!)? I’m here to share with you a twist on gratitude that will have you feeling truly grateful no matter what’s happening at home. Listen now for a mindset makeover that will open your eyes to the opportunities all around you.In This Episode You’ll Learn:A unique perspective on gratitude to focus on this seasonThe huge comparison trap we fall into all too oftenHow to step up your gratitude and dive into new possibilitiesHow to bring an “explorer mindset” to your business and personal lifeFavorite Quotes“In this world we're in now, it's so easy to get caught up in the comparison trap. The grass is always greener through Instagram filters!”“What if we already have everything that we want and we just haven't uncovered it yet?”“Lean into gratitude. Just trust that it's all there and that it's all happening.”Discussed on the ShowChris Winfield on the Go-to Gal podcast

Episode #200. Welcome to episode 200! What a perfect time it is to celebrate consistency. Because it’s easy to celebrate an outcome or achievement, we don’t often celebrate simply showing up.In honor of this milestone of consistency, I’m sharing 3 things I avoided to keep going and get to episode 200. Whether you’ve got a podcast or a platform you’re posting on consistently, avoiding these 3 things will help you keep it up. Press play now to learn strategies for keeping your dreams alive.In This Episode You’ll Learn:Why you shouldn’t feel guilty if you’re thinking about shutting down3 things to avoid if you want to keep things going in the long runHow to lean into a shift instead of pushing through an obstacleWhere to set boundaries with being driven by data Questions to ponder when re-evaluating your platformFavorite Quotes“It's great to celebrate milestones that are about outcomes. It's also great for us to celebrate the mile markers along the way, that are not based on the outcome of something bu

Episode #199. As entrepreneurs, it’s in our nature to keep creating new solutions and new businesses, but that also means we can start to feel like a flake sometimes. When you’re multi-passionate, how can you ensure that you’re giving each passion its due time and effort? In this on-air coaching call with Aubrey Mathis, you’ll learn key mindset shifts to overcome feelings of flakiness, have more confidence telling people what you do outside the online world and deal with criticism of your business. Press play now to kick those flakey feelings goodbye!In This Episode You’ll Learn:What’s really behind your thoughts of feeling like a flakeWhy feeling like a flake is common in entrepreneursHow to talk about your business with friends and familyWhere to find confidence in sharing what you doWhat to do when people are critical of your businessFavorite Quotes“I myself have pivoted umpteen times. Most of us who've been around for a while and who've had any type of success has pivoted. Entrepreneurs by desig

Episode#198. Quizzes can be more than just a strategy for growing your list, creating funnels and segmenting leads. What if we’re missing an opportunity for something even bigger here? In this episode, we’re joined by Interact Quiz Builder’s Digital Marketing Manager, Jessmyn Solana. This veritable queen of quizzes shares why quizzes can be the key to human connection, how quizzes can be utilized in any type of business model and so much more. Press play now to learn how you can get incredible value out of creating a quiz!In This Episode You’ll Learn:The benefit of offering a quiz over other lead gen strategiesHow to utilize a quiz with any type of business model Why quizzes can help you serve your audience betterWhat done-for-you service providers can do with a quizHow to create quizzes that are empowering for your audienceFavorite Quotes“When you have a quiz, you invite someone with a question. It’s an invitation to have a conversation. A quiz is a human-centered approach that brings back that one-on-one co

Episode#197. The Enneagram has been one of my favorite personality tests for years and I realized it’s all because of mindset. So much of what I work on with myself and with clients is mindset. The link between Enneagram and mindset is so clearly that our mindset struggles are rooted in childhood experiences — exactly what the Enneagram helps us address.  To help us uncover these mindset struggles we carry into our adult lives and into our businesses is Enneagram Coach Nicole Saunders. In this conversation, we talk how the Enneagram can help us with personal growth, why you might have mistyped yourself as an entrepreneur (we’re both guilty of that too!) and how to dig deeper into this personality test to refresh your mindset.In This Episode You’ll Learn:When choosing to get a certification can be the right move for youHow the Enneagram connects to mindset work and childhood experienceKeys to breaking down the Enneagram through your core triadWhy you might have mis-typed your Enneagram numberHow to recognize t

Episode #196. How do you create excitement around your offer? It sounds nice enough, but what are the actual steps and strategies to get it done?! Gayneté Jones is here to share all — and she’s even pulling out her Trello board to do it. With multiple successful businesses under her belt including the online business Cubicle Ditch Academy and product-based business Best, Periodt., Gayneté knows a thing or two hundred about creating excitement. Listen now to learn her best tips for utilizing close friends, tapping into testimonials and getting it all going in DMs! In This Episode You’ll Learn:How to have success in multiple businesses in an industry of nichingWhy tapping into your close friends can lead to incredible feedbackGayneté’s step-by-step process to build excitement for an offerHow to harness the power of friend recommendations in your businessWhy getting outside social media and email creates excitementFavorite Quotes“What is the big fear, that underlying thing that's stopping them from pressing

Episode #195. When is the right time to hire in your business? Should you hire an OBM? Is it a good idea to hire for a role that won’t generate income? It’s time to get your hiring questions answered! Business strategist Kristen Westcott is here to get into the nitty-gritty of hiring. If you’ve been thinking about hiring, press play and get ready to build your dream team. In This Episode You’ll Learn:The first thing to do when it feels chaotic in your businessHow to determine the right time to start hiring a teamShould you hire someone if that role won’t generate income?What hiring a launch team can and can’t do for youWhen to consider hiring an online business managerHow to build team culture when working with contractorsFavorite Quotes “Whether it's your first hire or your third or fourth hire when you're feeling overwhelmed, that's a sign that you need to hire.” “What in your business is making you feel heavy? Even if it's a two-minute task that’s weighing on you. If you're thinkin

Episode #194. Is that nagging, negative voice in your head keeping you from going after your goals? If I’m so great, why haven’t I done this... Why should I try if I’m just... Who am I to go for that crazy, impossible goal... In this on-air coaching call, you’ll get an inside look at how to break through imposter syndrome with perspective-shifting exercises and goal-focused action. Sick and tired of imposter syndrome holding you back? Press play and find out how to ditch those I’m-not-enough thoughts for a made-over, goal-getting mindset.In This Episode You’ll Learn:What imposter syndrome is actually an indication ofHow to break through imposter syndrome by focusing on your top priorityWhy shifting a big ask into a win-win scenario can help you go after your goals How to flip the focus from your flaws to the needs of your audienceActionable exercises to begin breaking down your imposter syndrome Favorite Quotes“That confidence of not knowing what you don't know leads to beginner's luck. As we become

Episode #193. Rebecca Minkoff created a personal brand from her creative passion, and not only did she do that, but she’s also taken it further to support female entrepreneurs and share her journey to fearlessness. Wouldn’t you love to pick her brain?! In this episode, you’ll get a look behind the scenes of Rebecca’s business and brand to find out how she keeps up with it all, why she’s all for the scrappy side of starting a business, and what you can do to bring a fearless CEO drive to your business every day.  In This Episode You’ll Learn:How Rebecca gets things done behind the scenes (her secret hiring tips!)The essential question for your next hire that will keep you in your zone of geniusWhy leaning into the scrappy side of building a business can be a huge assetWhat fear and vulnerability can bring to your customer feedbackRebecca’s unique take on burnout and how to get back to your passionFavorite Quotes“When I decided I wanted to have my own company, I was like, ‘If I'm gonna work this hard, I wa

Episode #192. As entrepreneurs, we often have our focus on the financial and occupational aspects of life. Marissa Lawton is here to shed light on the entire wellness wheel and how we can use our freedom as business owners to bring greater wellness into our lives. From why we need to schedule wellness days to strategies for creating balance in our businesses, this episode has everything you need to act with intention and fill your wellness cup. In This Episode You’ll Learn:How to use your purpose to guide the kind of business you’re buildingWhat Marissa’s schedule looks like supporting students in a group program How entrepreneurs can use freedom to fill all their wellness needsThe ‘Wheel of Wellness’ exercise you need for your next wellness dayWhat it looks like to build wellness into your business and lifeFavorite Quotes“We're building our business to scale for the time freedom, financial freedom and location freedom that online business can give us but we don't know what to do with that freedom.”

Episode #191. If you’ve ever thought, 'No way would my clients pay more for this offer. How can I possibly raise rates? I don’t know anyone who would pay double what I’m charging' ... this one is for you! For many business owners out there, it’s true. Their audience won’t pay more. The easy thing to do is to accept that as truth and keep your prices low. But don’t give up hope! It is possible to raise your rates without making your audience flinch. In this episode, you’ll learn where to turn when your audience won’t pay more, how your audience might need to change, and the actionable strategies to get you to a better income-building place.In This Episode You’ll Learn:What to do when your audience won’t pay raised ratesMy favorite way to get in front of an audience willing to pay moreHow your brand invites your audience to pay higher ratesWhy the psychographics of your audience make a huge differenceWhen raising your rates slowly might be the right choiceFavorite Quotes“You have to present yourself i

Episode #190. Do you ever struggle with finishing things? I will be the first to raise my hand high. In this episode, I’m sharing a behind-the-scenes look at how I finished the Inner Villain Voice Quiz while managing ADHD and pandemic energy lag. Joining me is Patricia Sung, host of Motherhood in ADHD! Listen now to hear our favorite strategies for getting things done, no matter the obstacle.In This Episode You’ll Learn:How Patricia opened up online as a mom with ADHD Savvy strategies for when you’re struggling to finish somethingWhy it’s ok to give yourself permission to start over How skipping to the editing phase can fix your blank page problemFinding the balance between setting deadlines and overworking Favorite Quotes“One of the things I love about ADHD brains is that we can create these crazy connections that other people wouldn't have thought of.”“It's okay to let go and start on something new. I see a lot of ADHD women, especially, who feel bad doing that. We've had this reinforcement i

Episode #189. Picture this: you’ve just had your best month ever in business. You didn’t even think making this much was possible for you! After the celebration fades, you start to wonder. Will you ever hit this mark again? Where do you even go from here? In this on-air coaching call with web design wonder Erin Alexander, you’ll learn my favorite ways to leap out of scarcity and into abundance with a powerful combo of strategy and mindset.In This Episode You’ll Learn:What to do when you’ve had your best month ever - but worry it won’t happen againWhy revenue isn’t the only business goal you should setHow rethinking your identity can help you overcome money blocksWhy putting successful people on a pedestal limits your mindsetThe reason so hard to separate your worth from your incomeFavorite Quotes“It seems like our success is tied to money on a month-to-month basis. That's a totally unrealistic way to be assessing ourselves. It's unfair of us to even do this.”“As you're growing your business, yo

Episode #188. If routine is the key to finding calm in a time of chaos, you can count me in! I may consider myself routine-resistant but Ashley Brown of Routine and Things has me totally inspired. Ashley is all about helping women consistently live their happiest life, one routine at a time. From your business to your personal life, routine can be a form of wellness and something that helps you enjoy life. Listen now to learn everything about building routines that help you find calmness in your everyday life and move forward with joy.In This Episode You’ll Learn:Where in the world to get started with life-changing routinesSecrets to sticking to routines when life gets in the wayWhy focusing on your home routines will help your businessHow to handle routines when things are unpredictableTips to start taking action on your business routinesHow to call out the self-sabotaging behaviors that ruin your routinesFavorite Quotes“Routine is an easier way for you to live a life that is not going to take you outside of

Episode #187. When is the right time to take a big leap in your business? Whether it’s quitting your full-time job and jumping into your own business or making a huge pivot in what your business offers, figuring out the right move can leave you paralyzed. In this on-air coaching call, you’ll learn some of my best tips for making a big move as I talk with Alli Williams of FinanciALLI Focused. We get into the numbers you need to know before a big change AND the mindset of what you want your life to look like once you take the leap. Feel a big shift coming your way? Listen to this episode and you’ll have a headstart breaking free of analysis paralysis and a clear plan of action.In This Episode You’ll Learn:How to find decision clarity when there’s pressure to go all inThe key to balancing mindset and strategy in decision-makingHow to bring more excitement into making a big leap The dream week exercise to help you visualize your next shiftTricks to easing a strategic brain into making a hard decisionWhy you need

Episode #186. How can we apply living simply to our businesses? Christine Terrio is here to share her S.I.M.P.L.Y framework and help us get unstuck in our businesses and beyond. In this episode, we chat about signs you may be stuck and stagnant, how to break yourself out of that state, and a new perspective on everyday life to motivate yourself in your business even if you consider yourself a procrastinator. Ready to get clear on your day-to-day life and simply live? Listen now to get a fresh new perspective on resistance and motivation.In This Episode You’ll Learn:How can negativity be a clear sign you’re stuckA new perspective to get out of a resistance stateSecret ways to celebrate your success every dayChristine’s SIMPLY strategy to re-train your brainFavorite Quotes“If you went one way or the other, what would the next steps be? Either way, there's no right or wrong decision. It's just part of the journey. You can try it one way, and maybe it didn't get you as far as you thought, and then

Episode #185. What if your business offered digital AND physical products in tandem? Subscription box guru Julie Ball is here to share how combining physical and digital offerings creates a unique experience for your clients. Listen now to find out why you might want to consider going physical, how to choose products your clients will love, and what it takes to deliver an unforgettable client experience no matter what business you’re in!In This Episode You’ll Learn:Why adding a physical product to your digital offer changes everythingHow to create a welcome box to surprise and delight your clientsWhat to buy and what *not* to buy when purchasing productsJulie’s smart resource for automating thank you notes How physical products combat buyer’s remorse and up program value!Favorite Quotes“I think we all need to wear shirts that say, ‘I'm not for everyone and that's okay.’ That's why there are hundreds of coaches out there. That's why there are all kinds of different paths you can take in you