Informações:
Sinopse
Podcast by Business Jazz
Episódios
-
Why are you a fan? Why are you loyal? S13 - E03
09/04/2021 Duração: 40minThis episode begins with CRICKET - the game. Root & Sibley play for England. Nottingham Forest football team feature. Paul's friend Diplomatic Diva inspires this episode into live. Newcastle Football Club also feature.
-
Make Ireland Inc More Attractive & Abolish the Internet (S13 - E02)
10/03/2021 Duração: 29minIreland Inc needs to be more attractive. Imagine you had the job of lifting Ireland to the next level. Would you use Dublin as your key? What. would that mean for rural Ireland. Facebook is a force for good - is it? How did it pivot from being a disgraceful exploiter of sexual attraction? In this episode Paul & Roger discuss whether we should get rid of the Internet. Global warming and "smelling the roses". Utopia and a famous bit of satirical humour collide with "Plastic" (the insult). Paul says "ever since we've had the Internet, we've had global warming and melting icebergs" Roger strives for balance by pointing out that the planet is going to burn out some day - but not this week. Does this podcast have any listeners left? Roger introduces his car. How it was checked to find out whether it was safe to let loose on Irish roads ... Listen to the major disappointment that followed ...
-
WHEN NOT TO EXECUTE YOUR DOG (S13 - E01)
05/02/2021 Duração: 36minThis episode begins with the challenge of Louis barking in the background. Roger Overall & Paul O'Mahony launch Season 13 with reference to CAPITAL PUNISHMENT & exaggerating the importance of what you say when podcasting. By the end, Paul & Roger reveal "BARTERING FOR BUSINESS" is a topic they haven't addressed in the eight years of the podcast. Future episodes may include: (1) Roger's experience with the Irish NCT (2) Rejection letters sent to Roger's wife (3) Paul's hat (4) Elliot Erwitt's fried egg (5) Personal branding (6) Business branding (7) Bartering (8) Customer service (9) Relations with suppliers & other interested parties (10)Too hard to hear ...
-
What You Can Learn about Personal Branding from Donald Trump (S12 - E15)
16/12/2020 Duração: 01h01minThis is about : What we can learning about personal branding from Donald Trump. But we want to avoid law suitS - everything from now on is "OPINION ONLY". It's really important to stand for something - even if it's the antithesis of truth. (1) The DT brand is strong - messiah to one group - strong negative brand to others. (2) The Trump brand is attractive - has attracted huge attention How did Donald Trump achieve a strong, attractive brand? (3) The Trump brand is dynamic & agile Roger asserts : the Trump brand is static DT plays fast & loose with the truth ... shifts his stance ... is agile. Roger: We seem to agree that the Trump Brand is Both inflexible & flexible Listen to the whole episode to hear plenty more - including the view that the strong brand is about to collapse, implode ... How Trump built his brand: (1)Created his own reality - DT is a winner - and sticks to it consistently (2)Powerful communication skills - short, catchy memorable phrases (3) Simple language, easily understood -
-
Don't Be Too Attractive (S12 - E14)
04/12/2020 Duração: 30minHere's the flavour of this episode: Division Director Paul O'Mahony says Roger Overall is a 'sight for sore eyes'. Roger immediately gets the point. Here are some extracts from Paul: "You can love your wife too much. "I am spending too much time with members of one organisation. "The culture attracts you to sell your soul. "you're allowing your soul to be bought" says Roger. Roger's big interest: Me & Running One of his mentors said to Roger "It's fine to have had enough." I've become a member of an organisation that's too attractive: Toastmasters International. This leads on to a chat about how awful things can happen when a business becomes so attractive that it can't cope with the demand for its products & services. tribe, belong, life's work "This is a disaster". "I wish it would elect an international president who would be a disaster." says Paul (in a fit of humour). "You'll end up neglecting your clients, warns Paul "gibbering devotee" "almost a drug" Roger gives his theory on how civilizations
-
COMPLAINTS ARE GOOD FOR YOUR BUSINESS (S12 - E13)
26/11/2020 Duração: 39minPaul O'Mahony does not have a "list of complaints" today. Overpowered by an in-box. "I'm worn down" is a way of disguising complaints, isn't it? _______________ Empathy. Releasing 1,500 hares. The sport of Coursing. Courses. _______________ Complaints are a sign of life. Complaints are a sign that people still have some a believe that the company might pay attention to them. Customer Complaint Box: AIB Allied Irish Bank - how Roger Overall complained to the Bank - and prepared himself to go to war. Algorithms deal with complaints from customers - except in special circumstances. What's the different between Venting & Complaining? ____________ "Toddler-rant" by Donald Trump. ____________ "I am disappointed in you" & "You have disappointed me" - the shocking power of 'disappointment".
-
Are You Fit For Our Product (S12 E12)
13/11/2020 Duração: 26minPricing by Zoom - their practice. Zoom Enterprise account. Benefits of the transcriptions this account produces. "I am a business" says Paul "You have to speak to a human being" responds Roger Cat sanctuaries. Foster parents. Zoom agent in Cork. Contracts with Zoom by Toastmasters: 5,000 licences perhaps 'you will not do certain things" Scarcity marketing. Seinfeld and his car Apple computers If The government of Ireland gave every citizen Zoom Inter-continental ballistic missiles for sale UK power ECCO shoes can sponsor this podcast "Feck off and mind your own business" The reality of podcast statistics
-
Are Emojis The New Morse Code? Riddles and IKEA (S12 E11)
06/11/2020 Duração: 40minIKEA communication. Tiger in Cork City O'Mahony's Bookshop in Limerick Roger's suggestion : "Do not turn right to EXIT" Potholing Flesh-eating Leprechauns Text-messaging 'Correct' spelling & grammar New form of language Emogjs Paul found out who sent him the birthday present Morse code: sound batches The in-group that will understand Paul's mother-in-law Two questions: (1) Who are our in-group? Customers & wantabe customers (2) Why do we want to communicate with them? Insider Emotion Harley Davidson engine sound = brand identifier Symbolic meaning - the meaning of symbols
-
Communicate the identity of your business - don't mix up Galway with Kerry (S12 - E10)
19/10/2020 Duração: 31minThe NOTEBOOK made by the company in Galway - not Kerry. Paul makes a big mistake at the start of this podcast. Here's the link to the Mishnoc website https://mishnoc.com/notebooks-and-accessories/
-
Today two warm friends invite you to a pink party for timetravellers with timemachines (S12 - E09)
10/10/2020 Duração: 26minRoger looks like a Budda for a few moments. No preamble Dinner party behaviour Personal introductions by the podcasters. 'The best dinner party I ever heard of": PARTY FOR TIME-TRAVELLERS Why do people not come to your business? Did the information reach the people for whom it was relevant? Going backwards in search of something valuable. Going forward into the future in search of trust. IBM party Apple party Cambridge party in a parking lot Oxford party in the middle of the Sahara Desert. O'Mahony's Booksellers in Limerick Ireland and more ...
-
Stay silent between the greatest words you utter in meetings(S12 E08)
05/10/2020 Duração: 25minHow will others choose to fill the holes in your communication? "Gaps between your words allow others to understand better", Paul says. Roger fills the anxious space by imagining himself the victim of bureaucratic injustice and serving 30 years in a maximum security prison. NCT (annual roadworthy test) for Roger's car. Babies, kittens, puppies & butterflies are mentioned. Doesn't everyone crave attention - and cry for it? Attracting attention. When doing business - remember this matters.
-
Speak Differently to Your Strange Audience(S12 E07)
25/09/2020 Duração: 33minWe just KNOW you are going to LOVE what is in the podcast because we LOVED putting it in there. That meant finding a gorgeous SUN-DRENCHED recording location with podcast hosts who LOVE what they do making FABBY DELICIOUS YUMMY speech for your ears from carefully nurtured thoughts that form spontaneously in their minds, which they ship to YOU over the wavy wavy wavy dot internet to you, knowing their suggestions are fleeting and that life is GOOD. Also in this episode: Does great packaging mean a great product lies within? Who sells the best underpants? A stolen message from the Australian Wine Marketing Board. CAREFUL NOW! This episode contains rude words, strong opinions and alcohol.
-
The United Future of Earth Succeeds Happily in the Dark Depths of an Alien Planet (S12 E06)
11/09/2020 Duração: 30minA hot topic. (The hottest of all time?) How can humans save their mothership? Human beings are social animals. They are joined in a great collective endeavour. Together they are destroying the world so that they can't live on it any longer. It is a huge success so far. Can they be stopped? (Do they want to be stopped?) Paul discovers the answer among aliens on a distant planet. Also in this episode: Outrageous claims Superfluous talk A chainsaw
-
School Yourself into the Reverse Belief about Education (S12 E05)
04/09/2020 Duração: 32minRoger is wrong! (Gasp!) Paul schools Roger about the business of education, and advocates tearing up school copy books. Teenagers revolt, parents are disengaged—but schools do what they should? (Find out.) Companies are delighted with the fodder the school systems are producing for the corporate meat grinders? (Find out.) Are tax payers happy? (Don't listen. This topic is left undisturbed.)
-
What Rewards Can You Give as Punishment to Your Exceptional People (S12 E04)
21/08/2020 Duração: 37minIt starts badly. 81 people gather under a cloud of suspicion. Did they play golf? One person resigned their ministerial post out of embarrassment. (Maybe their round was dreadful?) Next, Paul and Roger talk about the appeal of using opposites to confuse people and attract their attention. Roger feels a like a packet of cat treats wants to take him on a date. The language is very flattering. Soon a giant squid is dragging a vessel and its crew to the depths of a sea of wine. It's a Curious story of pulp fiction. All this and more freewheeling marketing/communication insight from Lahinch and Glanmire in Ireland.
-
Feck Off & Mind Your Own Bloody Business (S12 E03)
07/08/2020 Duração: 34minShould you mind your own business? Did Soundcloud tell us to mind our own business? Who are the most effective English-speaking communicators? (Not Paul, nor Roger.) What makes communication memorable? What was the best way to deliver orders on an 19th century battlefield? These, and many more, questions are barely answered in this episode of Business Jazz.
-
Be an Abundant Sweet Dote and Use Fresh Phrases and Blessings (S12 E02)
31/07/2020 Duração: 27minRoger is blessed with abundance and sweetness. Paul teases out what really went on. We learn from Anric Blatt (a memorable giver) and almost get as far as talking about Curious Wines (a giver of memorable wines). Main takeaway: how to use sticky language.
-
Please Use Frightfully Foul Language to Power Your Honest Stories of Fabulous Service(S12 E01)
24/07/2020 Duração: 35minPaul & Roger overcome a vicious cat and an assault by helicopter to answer these important business question for you: —Are imperfect recordings valuable? —Should we rubbish Robert Capa's blurry photographs of the D-Day landings? —How much should you swear in business communications? —How can you build online trust? —What extraordinary experience did Roger have while buying fibreglass? —What terrible experience did Paul have in a restaurant? —What the hell happened to Series 11?
-
Remove Their Obstacles and They Will love You Deeply—Guest: Chris Brogan (S11 E02)
03/07/2020 Duração: 21minChris Brogan has a goal: empowering you. His weekly newsletter (sign up at https://chrisbrogan.com)is what triggered Business Jazz all those years ago and is still a weekly source of fabulously practical insight, guidance and suggestions to help you connect and serve your target audience. This is the second part of our recent conversation with Chris Brogan.
-
Special Episode: Cork Jazz Festival 2013
24/06/2020 Duração: 30minWe wander around the the streets of Cork during the 2013 Jazz Festival.