Agency Dealmasters Podcast

Robin Jaffray is the founding Partner at R&D Associates with Tim Doust. This is a masterclass on the new network agencies and growing brands. We talk about their growth planning & business development services, strategic leadership consulting. Robin has built a Stella career, starting at Leo Burnett in the 90s then onto McCann where he became global strategy director and worked on the Microsoft business, managing Xbox and Windows products. He talks about his 7.5 years with FCB Inferno helping to be part of their story. He has built a CV and career that is really impressive. If you are interested in such things as:

Robin Jaffray is the Founding Partner at R&D a strategic business consultancy that helps creative businesses and brands develop and flourish.  They offer growth planning & business development services, strategic leadership consulting, as well as a range of off-the-shelf solutions to in-housing, global insights, IP development and networking. They have also created a holding company proposition, without the holding company, connecting the agencies with though unique methodologies to provide brands with a bespoke, expert and solution-neutral resource.

Ricky Abbott is the President of Americas for Transmission. He works with clients across the technology sphere to help them link inbound, outbound, and marketing technology together to unify their marketing activity and identify the value it's delivering. He has worked with many large fortune 500 brands to build true revenue-generating marketing engines, whether that's combining brand with demand-gen or creating an account-based approach. This week's episode of Agency Dealmasters is sponsored by https://www.accountinsight.ai/ (Accountinsight)  Built for B2B marketers. Managed by B2B agencies https://www.accountinsight.ai/ (AccountInsight) helps you deliver targeted, tailored ads to high-value companies. Because today’s B2B buyers decide digitally, and in teams of up to 40 people. You’re no longer marketing to one person, you’re marketing to whole accounts. That’s why smarter B2B marketers use Account-Based Advertising. 

Ricky Abbott is the President of Americas for Transmission. He works with clients across the technology sphere to help them link inbound, outbound, and marketing technology together to unify their marketing activity and identify the value it's delivering. He has worked with many large fortune 500 brands to build true revenue-generating marketing engines, whether that's combining brand with demand-gen or creating an account-based approach.

Peter Czapp is the Co-founder of The Wow Company, an accountancy practice that specialises in working with growing agencies. Peter also co-founded The Agency Collective which is the world's best peer support community for agency owners and he also runs Benchpress which is the largest benchmarking survey of independent agency owners in the UK, and this year it has gone global. Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com) 

Peter Czapp is the Co-founder of The Wow Company, an accountancy practice that specialises in working with growing agencies. Peter also co-founded The Agency Collective which is the world's best peer support community for agency owners and he also runs Benchpress which is the largest benchmarking survey of independent agency owners in the UK, and this year it has gone global. Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com) 

Chris Hirst is Global CEO of Havas Creative – a multi-disciplinary marketing services group. After a decade in CEO positions, he has a proven track record of leading transformation.  He believes in the principles of an open culture – where people are given permission to take risks and make mistakes.  He is actively engaged in broadening the appeal of the advertising industry and sees diversity and social mobility as key factors in the future health of the creative industries. His book, No Bullsh*t Leadership was the  Business Book Awards Winner for 2020 This week's episode of Agency Dealmasters is sponsored by https://www.accountinsight.ai/ (Accountinsight)  Built for B2B marketers. Managed by B2B agencies https://www.accountinsight.ai/ (AccountInsight) helps you deliver targeted, tailored ads to high-value companies. Because today’s B2B buyers decide digitally, and in teams of up to 40 people. You’re no longer marketing to one person, you’re marketing to whole accounts

Chris Hirst is Global CEO of Havas Creative – a multi-disciplinary marketing services group. After a decade in CEO positions, he has a proven track record of leading transformation. He believes in the principles of an open culture – where people are given permission to take risks and make mistakes.  His book, No Bullsh*t Leadership was the  Business Book Awards Winner for 2020. This week's episode of Agency Dealmasters is sponsored by https://www.accountinsight.ai/ (Accountinsight)  Built for B2B marketers. Managed by B2B agencies https://www.accountinsight.ai/ (AccountInsight) helps you deliver targeted, tailored ads to high-value companies. Because today’s B2B buyers decide digitally, and in teams of up to 40 people. You’re no longer marketing to one person, you’re marketing to whole accounts. That’s why smarter B2B marketers use Account Based Advertising. 

Sherilyn Shackell is the Founder & Global CEO The Marketing Academy. They identify & develop exceptional talent in the field of Marketing, Media & Advertising.  Their coaches and sponsors are leading CEOs, CMOs, Marketing Directors, Agency Heads from some of the biggest companies in the world.  They include Salesforce, BT, KFC, Mars Wrigley, Accenture, ITV, Google, and Facebook. We talk about how Sherilyn convinced a global network of leaders to give up their time for free to help build future leaders of our industry.  we discuss all sorts for fascinating things from how she learned about marketing and the world of agencies from the back of a napkin to setting up the marketing academy.  If you’re interested in: What it’s like to have a network of some of the most influential marketing leaders in the world in your LinkedIn connections.  How agency leaders should improve their culture within their businesses then you will find this conversation fascinating. 

Sherilyn Shackell is the Founder and global CEO of The Marketing Academy, a unique 'not for profit' dedicated to inspiring and developing talented stars from emerging leaders to CMOs to become the leaders, Board Directors and CEOs of tomorrow. The Marketing Academy programs are highly-selective but totally FREE of charge.

Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com)  Charles Courtier is the Chairman at MSQ Partners and a legend in media and advertising. He’s been in the industry for 30 years and has had a fascinating career. He became the Global CEO of MEC (Wavemaker) for 14 years, responsible for 5000 people across 80 markets. Over that time MEC quadrupled in size and became a $1 billion business and one of the world's top 5 media agencies. This is a master class on all things media and advertising. He's also one of the nicest people you will ever meet. We discuss:

Charles has had a 30-year career in advertising. He initially wanted to be a 'suit' in any of the big ad agencies. But they all turned him down; repeatedly. Eventually, a small London agency, Connell May & Steavenson, offered him a job in the media department. He took it. From there he did get his 'big agency' break and joined Young & Rubicam. By the time WPP acquired Y&R in 2000, Charles was their EMEA Media Director. In WPP media was fully spun-out of the ad agencies and MEC (now Wavemaker) was born. Charles was the Global CEO of MEC for 14 years, responsible for 5000 people across 80 markets. He did that role for 7 years based in New York and for 7 in London. Over that time MEC quadrupled in size and became a $1 billion business and one of the world's top 5 media agencies. Charles was a founding member of GroupM. He left WPP in June 2017.

Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com)  Laurence McCahill is a Co-founder of The Happy Startup School.  He is on a mission to inspire, empower and connect entrepreneurs and leaders that want to create lives and businesses rich with purpose.  After running a digital agency for 10 years, Laurence and his co-founder have devoted themselves to realising their vision for The Happy Start-up School creating experiences, programs and an accidental community of like minded people. Enjoy the chat!

Laurence McCahill is on a mission to inspire, empower and connect entrepreneurs and leaders that want to create lives and businesses rich with purpose.  After running a digital agency for 10 years, Laurence and his co-founder have devoted themselves to realising their vision for The Happy Start-up School creating experiences, programs and an accidental community of like minded people.

Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com)  Jonathan Trimble is the CEO of And Rising. They work with the world’s fastest growing scale-ups, helping them to become universally loved brands of tomorrow. He has some strong opinions about the future of brands. He says ‘five years from now, we won’t recognise most of the brands we see as universal’. This is a deep dive conversation into the state of the traditional advertising agency model, why he made the pivot to this new creative capital model. If you are interested in things such as:

Jonathan Trimble is the CEO of And Rising, a creative partner to the world's fastest growing scale-ups, helping them to become universally loved brands of tomorrow.   

Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com)  Kate Kallot is the Head of Emerging Areas at NVIDIA, the largest AI company in the world. She builds large complex AI ecosystems and developer communities to drive forward innovation focused on solving real-world problems. Kate believes in the power of AI to drive social change. Using tech innovation she aims at helping accelerate economic development in emerging markets. She has won multiple accolades throughout her career being named:

Kate Kallot is the Head of Emerging Areas at NVIDIA. She builds large complex AI ecosystems and developer communities to drive forward innovation focused on solving real-world problems. She believes in the power of AI to drive social change. Using tech innovation she helps to accelerate economic development in emerging markets. She has won multiple accolades throughout her career being named Business Insider Top 100 Transformers 2020, VentureBeat Women in AI Rising Star in 2020, the CES ‘Best of Innovation Award’ and the China AI Industry Innovation Alliance ‘Most Remarkable Product Award’ in 2018. 

Take part in the BenchPress agency survey 2021 http://wowco.uk/benchpress2021 ( wowco.uk/benchpress2021) http://benchpress.uk.com/ ( benchpress.uk.com)  Patrick Collister is the former Executive Creative Director of Ogilvy & Mather UK. In 2013 he became creative director of The ZOO, Google's client-facing creative think-tank. He is also the author of How to use innovation and creativity in the workplace. He is now a Non-exec CD at Ad-Lib. The only UK based Google Creative Marketing Partner. Patrick is also a curator of The Caples Awards. If you are at all interested in things like:

Patrick Collister is currently a non-exec creative director at tech start-up Ad-Lib. He was previously creative director of Google ZOO (NACE). He has also been ECD and Vice-Chairman of Ogilvy and Mather.