Amazing Fba

Welcome back to the 10 K Collective Podcast. Today, we have Stef Van Boekel from O1, the European marketplace operator. They cover over a hundred marketplaces like Amazon, eBay, and Cdiscount in 27 countries. We're diving deep into the topic of making money selling on Amazon EU in 2023 for international sellers. Let's uncover the challenges and strategies for success in this ever-shifting landscape. [00:01:14] Introduction to Stef Van Boekel and O1, the European marketplace operator. [00:02:08] Discussion about UK sellers vs. US sellers and the challenges of selling on Amazon EU. [00:03:20] Opportunities for established brands to grow on European marketplaces. [00:04:30] Basics of expanding into the EU, including tax compliance and import requirements. [00:06:08] Importance of launching new products or entering new marketplaces for brand growth. [00:07:08] Differences between Amazon US and European marketplaces in terms of competition and marketing strategies. [00:10:03] Importance of market reviews and cust