Fintech Insider By 11:fs

547. Insights: Is fintech ready for influencer marketing?

Informações:

Sinopse

Our expert hosts, Adam Davis and Mariette Ferreira, are joined by some great guests to dive into all things influencer marketing. Influencer marketing is something common in travel, fashion and beauty, but it’s also become a common phenomenon in the financial industries. We want to look at what influencer marketing looks like in the context of finance, how it is executed but also some of the barriers that surround it. Listen in to find out more about this and much much more! This week's expert guests include: Alexandra Frean, Chief Corporate Affairs Officer, Starling Bank Adam Hadi, VP Marketing at Current AJ Coyne, Head of Marketing, Klarna This episode is sponsored by Temenos. Temenos is the world’s leader in banking software, helping over 3,000 banks serve over 1.2 billion people. Our purpose is to make banking better. Together with our community, we make banks more successful, individuals better banked, and society better served. With our software banks can create more human digital exper