Comic Lab

Dave and Brad share proven strategies for building your audience on Substack. Also: What are the best approaches for dummy lettering — lettering that's supposed to be unreadable?TODAY'S SHOWHow to get new sign-ups on SubstackUPDATE: Get your exclusive ComicLab pin at Dave Kellett's booth (#1228) during Comic-Con InternationalUPDATE: The National Cartoonists Society's Reuben Awards will feature TWO live ComicLab showsUPDATE: ComicLab's social-media videosDummy letteringSUMMARYThe hosts discuss Substack and how to bring in new subscribers. They emphasize that the strategies for growth on Substack are similar to those used on other platforms, such as Mailchimp. They recommend using the embeddable sign-up widget and creating a compelling landing page with a "hero post." They also discuss the importance of pinning posts and keeping the sign-up form visible. Overall, they highlight the need for consistent sharing of high-quality work and engaging with the audience. In this part of the conversation, Brad and Dave di