Comic Lab

Brad and Dave discuss using rewards and add-ons in a Kickstarter campaign. Then, they tackle the problem of whether your dialogue should feature proper English or your character's "natural" speech.Today's showKickstarter mistake — confusing rewards with add-onsCheck out Dave's Kickstarter at Newdrivebook.comShould you write in proper English?UPDATE: Reuben Awards — two live ComicLab shows on Thursday, Aug. 22How to start at the very beginningSummaryIn this conversation, Brad and Dave discuss their experiences with building Lego sets and building a gaming PC. They also talk about the importance of structuring Kickstarter rewards and add-ons, and the psychology behind offering choices to backers. They emphasize the need to make a profit on add-ons and to account for them in the Kickstarter goal. They also mention the upcoming live shows at the National Cartoonist Society Reuben Awards and discuss the possibility of future speaking engagements. In this part of the conversation, Brad and Dave discuss the balance

As Brad Guigar travels to Bad Axe, Michigan, to spend a fun-filled week with his family, Kevin McShane steps in to talk comics with Dave Kellett. In this conversation, David and Kevin discuss various topics related to comics, including their experiences with "Love Is" comics at their weddings, the potential future advancements in comic-making technology, and different marketing strategies for sharing comics. They explore the idea of using VR technology to create a more immersive drawing experience, the enduring appeal of 2D comics, and the importance of building an audience through platforms like mailing lists and social media. Kevin discusses the various social media platforms he uses to share his comics, including Facebook, Instagram, Reddit, Mastodon, Twitter, and Imgur. He explains that Imgur is like a nicer version of Reddit and that he uses it to drive traffic to his website. David is intrigued by Imgur and asks Kevin for a pitch on why he should be posting there. Kevin explains that Imgur started as an

Show note: Unfortunately, we had some daunting technical difficulties during this recording session, so we had to switch to Zoom to record half of the show.As Dave Kellett recovers from a successful San Diego Comic-Con, Scott Kurtz steps in to help Brad talk about making a graphic novel. In the second half, the two spill some tea over early webcomic history. THIS WEEKHow to make a graphic novelWebcomic history"Table Titans Club" is available at Target stores nationwide, along with Amazon, Barnes & Noble, and your local bookstore! You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

SHOW NOTE: Brad's microphone had some technical difficulties this week. Please excuse the momentary dip in sound quality. This week, we're talking about the right way to use a sketchbook. Also, is it a good idea to abandon social media completely and replace it with blogging?SUMMARYThe hosts discuss the different ways they use sketchbooks and emphasize that there is no right or wrong way to use them. They encourage listeners to use sketchbooks in a way that feels comfortable and authentic to them. They also caution against comparing one's own sketchbook to the highlight reels of other artists on social media. The hosts share their personal experiences with sketchbooks and offer insights into their own creative processes. In this part of the conversation, Brad and Dave discuss the role of sketchbooks in their creative process and the challenges of single-panel comics. In this episode, they also explore the idea of using personal blogs as an alternative or supplement to social media. While they acknowledge the

Sometimes, it seems as if the more your skills improve, the longer it takes to get something done! Shouldn't it be the other way around?! Also... what's the most polite way to tell a comic-con shopper to just stop reading and BUY the danged comic?ON TODAY'S SHOWHow to get better faster and faster betterSites with links to webcomicsStop reading and BUY it!SUMMARYIn this conversation, Brad and Dave discuss speeding up the sketching phase in comics. They also talk about the availability of websites that collect links to independent webcomics, and they suggest creating a collective or list of similar comics to promote each other's work. They also caution against relying solely on top webcomic lists or joining Webtoons or Tapas. In the next part of the conversation, the hosts discuss strategies for dealing with people who read comics at conventions without buying them. They share their own approaches, including offering a free sketch, providing a map to the booth, and letting a crowd build. They emphasize the impo

Dave and Brad share proven strategies for building your audience on Substack. Also: What are the best approaches for dummy lettering — lettering that's supposed to be unreadable?TODAY'S SHOWHow to get new sign-ups on SubstackUPDATE: Get your exclusive ComicLab pin at Dave Kellett's booth (#1228) during Comic-Con InternationalUPDATE: The National Cartoonists Society's Reuben Awards will feature TWO live ComicLab showsUPDATE: ComicLab's social-media videosDummy letteringSUMMARYThe hosts discuss Substack and how to bring in new subscribers. They emphasize that the strategies for growth on Substack are similar to those used on other platforms, such as Mailchimp. They recommend using the embeddable sign-up widget and creating a compelling landing page with a "hero post." They also discuss the importance of pinning posts and keeping the sign-up form visible. Overall, they highlight the need for consistent sharing of high-quality work and engaging with the audience. In this part of the conversation, Brad and Dave di

Have you ever wanted to just quit? When all seems lost... when you're all out of hope... when you're about to give up, just remember... it can always get worse. Dave and Brad talk about surviving those dark nights of the soul and finding a little light.ON TODAY'S SHOWWhen to throw in the towelUPDATE: Get your exclusive ComicLab pin at Comic-Con International, Booth #1228SUMMARYIn this episode, Brad and Dave discuss moments in their careers when they felt frustrated and wanted to give up. They share their experiences of comparing themselves to other cartoonists and feeling jealous of their success. They also talk about the importance of defining success on their own terms and finding satisfaction in their own work. They highlight the value of perseverance and the ability to adapt and try new things when faced with challenges. In this episode, Brad and Dave discuss their experiences of wanting to throw in the towel as cartoonists. They talk about their challenges with ad revenue and ad blockers, and the fear of

Dave and Brad each realize they must raise their rates on their individual Patreon campaigns. This results in a surprising bout of Impostor Syndrome for Brad that nearly immobilizes him — if not for a meaningful intervention from a trusted friend.SHOW NOTESRaising rates on PatreonUPDATE: Get your exclusive ComicLab enamel pin at Comic-Con International at Booth #1228UPDATE: ComicLab LIVE at NCSWhen is it OK to use regional colloquialisms and idioms?SUMMARYBrad and Dave discuss Brad's decision to raise the rates on his Patreon and the Imposter Syndrome he experienced throughout the process. In this conversation, Dave and Brad discuss their experiences and anxieties around raising prices for their Patreon campaigns. They share their strategies for communicating the price increase to their backers and managing the potential backlash. They also discuss the importance of building a supportive community and focusing on the positive feedback rather than the negative. Despite their initial fears, both Dave and Brad f

Marvel/Scholastic illustrator Asia Simone (Instagram, Twitter)shares her experience of illustrating a "Moon Girl & Devil Dinosaur" book, navigating the world of YA graphic novel publishing, and... surviving Brad's studio! Next, a listener asks... "Should I jump to Cara?"TODAY'S SHOWSpecial guest Asia SimoneShould I jump to Cara?San Diego Comic-Com 2024Breaking the 4th WallEDITOR'S NOTEDuring the show, Brad and Dave insisted that Jim Davis rarely breaks the Fourth Wall in "Garfield." They were demonstrably wrong.SUMMARYIn this conversation, Brad Guigar, Dave Kellett, and Asia Simone discuss various topics related to live streaming, collaboration, and Asia's career as an artist. They also touch on Asia's experience working on a Marvel Scholastic book. The conversation is filled with humorous moments and insights into the creative process. Asia Simone discusses her journey into the comic book industry, including how she got scouted for a job at Marvel and Scholastic. She emphasizes the importance of doing th

Substack is one of the few social-media newcomers that actually produces visible results. It delivers audience-building, reader retention, advanced messaging, intelligent analytics, savvy promotion, and discovery. Better yet, it has a user interface that's a joy to use. So why are so many cartoonists perplexed by it? Brad and Dave do a deep dive into this new platform and offer strategies for using it effectively.ON TODAY'S SHOWSubstack user guideHow much worldbuilding should you do when you start?SUMMARYDave and Brad enter into a discussion about Substack and audience building. Brad discusses his experience with Substack, the user interface, audience growth, and the potential for monetization. The conversation also covers the ethical considerations of moving email lists, the importance of owning the list, and the potential implications of platform control over content. Additionally, the discussion delves into the promotional aids and analytics provided by Substack, as well as the use of AI for transcription

A new father asks if his baby will change how he writes. "Hey, Comics Dads, I'm worried," he says. "Hey, Worried, we're Comics Dads," we reply. And then Dave invites Brad to pull his finger. After they discuss the effects of parenthood on creativity, a friendly zinester writes in to take Brad to task over his dismissal of zines as "nutty."ON TODAY'S SHOWHow does fatherhood affect writing?UPDATE: Google's AI meltdownUPDATE: Zines are not "nutty"UPDATE: Dave may have been wrong about Patreon's free membership tier"Why is my audience so small?"CHAPTERS00:00 Parenthood and Writing: Impact and Misconceptions20:24 Navigating Parenthood: Challenges and Joys22:20 The Evolution of Humor: From Wit to Dad Jokes25:00 The Importance of Socializing for Personal Growth32:30 AI and Social Media: Implications for Users38:13 Navigating Social Media Privacy and Bulk Deletion40:27 The Impact of Government Action on Data Protection42:05 Reconsidering Patreon's Free Membership Tier52:22 The Value of Passionate Readership and Audie

After six weeks of working on their comic, a listener asks how soon they can expect to make a living doing this — and gets an earful from Brad and Dave.  Plus, Brad and Dave share more of their picks for Reuben Award nominees.In this episode, Brad and Dave discuss the importance of having realistic expectations and enjoying the creative process when making comics. They share their own experiences of how long it took them to see financial success and build an audience. They caution against starting a Patreon too soon and making decisions based solely on trying to gain more backers. They emphasize the need to focus on the love of creating and the joy of storytelling rather than solely focusing on financial success. Overall, they encourage the listener to have patience and enjoy the journey of creating comics.Also, Brad and Dave explore the potential impact of AI on search engine optimization and the web ecosystem. Next, they discuss the importance of giving artists creative freedom when commissioning art.  The

How much of your work would you consider "top tier?" Fifty percent? Twenty percent? And speaking of the top tier, Brad and Dave share a partial list of people they think should be nominated for a Reuben Award this year.In this episode, Brad and Dave discuss the ratio of their work that they consider to be top-tier. They also talk about the benefits of posting comics panel by panel. Next, they share their lists of cartoonists who should be considered for the golden Reuben Award. They also touch on the ethical dilemma of selling redrawn original art and the importance of original art in the collector's market.ON TODAY'S SHOWHow much work is "top tier"?Posting panels vs pagesWho would Brad & Dave pick for the Reuben Award?Redrawing pages to sell as originals?TAKEAWAYSPickleball is a fun and inclusive game that can be enjoyed by people of all ages.The ratio of top-tier work to average work varies for each cartoonist, but striving for improvement over time is important.Posting comics panel by panel is benefici

We've all heard successful creators complain that younger hopefuls "just don't want to do the hard work." They disregard the complicated nature of achieving their status and dismiss aspiring novices on the basis of one single factor. Survivorship bias is undoubtedly a result of flawed reasoning. ...But is it bad advice?Brad and Dave discuss survivorship bias in the creative community and its impact on success. They acknowledge that survivorship bias exists but argue that it is not the sole determinant of success. They emphasize the importance of hard work, honing skills, and making adjustments based on feedback. They also discuss external factors that can impact a creative career, such as personal circumstances and societal biases. The hosts share their own experiences and offer advice for aspiring creators. In this part of the conversation, the hosts discuss the importance of perseverance and being consistent in order to achieve success in comics.Also, they also address the question of working below one's ar

How did Brad and Dave know when they'd "made it"? ALSO: Now that you have a website with a blog... what do you write??Brad shares a heartwarming story about his dad's induction into the Michigan High School Bowling Hall of Fame. They discuss the concept of 'making it' as a cartoonist and the different definitions of success. They also address the challenges of rating one's comic in terms of age appropriateness and content warnings. In this part of the conversation, the hosts discuss how to handle sensitive content on websites and social media platforms. They mention using content warnings, marking sensitive posts, and utilizing tools provided by social media platforms. They also talk about the importance of considering the audience's age range and the different standards and gradations of content in various mediums. In the second part of the conversation, they discuss the use of blogs on websites and how they have evolved over time. They mention the historical use of blogs for SEO purposes and the shift towar

How do you know when you're giving your readers too many details? — or not enough? Where's the sweet spot between action and exposition? We're going deep on storycraft this week! PLUS: Zines, gutters, and distribution!THIS WEEK'S SHOWHow much story to writeShould you be doing a zine?GuttersBordersDistribution You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

Having completed their Kickstarters, Dave and Brad review the promotional outreach that delivered the biggest results and make a shocking discovery. Traditionally, social media platforms were the biggest drivers of Kickstarter pledges. But in 2024 they barely made the top ten. That raises an important question: If we can't rely on social media to deliver a Kickstarter pledge — and if it's increasingly difficult to build an audience there — why are we using it?ON TODAY'S SHOWKickstarter post mortemSocial media is dead... now what? You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

Is it possible to build traffic for your comic without building an audience? Also, an anonymous post on Reddit accuses Webtoons of using a predatory contract. ON TODAY'S SHOWBuilding traffic vs. building an audienceUPDATE: SDCC PanelsUPDATE: Dave's 500 for 50Is the Webtoons contract "predatory?" You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

This week, we're talking to Dave Blazek, creator of "Loose Parts," a single-panel comic syndicated to more than 120 newspapers worldwide. Blazek is a three-time NCS Silver Reuben award winner and a danged delight. We'll discuss how he became an "accidental cartoonist" and his unique approach to writing humor. You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

New Yorker cartoonist Jason Chatfield joins us to talk about cartooning for the venerable mag, working with a writing partner, doing stand-up at Dangerfield's comedy club, helming the 104-year-old Ginger Meggs syndicated comic, and much, much more!ON TODAY'S SHOWJason Chatfield on SubstackChatfield on creative collaborationsDoing standup at Dangerfield'sChatfield on building subscriptions on SubstackIs There Something In This? podcast You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.