Startups- Sunny Side Up

About the Guest Eric MacColl is the Head of Demand Gen at Atlassian, helping create end-to-end customer journeys to support their Enterprise and Cloud products. Eric has over 12 years of marketing experience ranging from building marketing programs at small startups, scaling the B2B business at Lyft, and leading marketing teams at large tech companies.... The post Intent Data and ABM. Ft. Eric MacColl appeared first on Sunny Side Up.