Advertising Specialty Institute

2020 has been a beast. 2021, promo leaders believe, will be substantially better for the promotional products industry, with sales improving over the current year. That’s just one of the predictions for 2021 that ASI editors Christopher Ruvo and Theresa Hegel discuss in this podcast. All the predictions are based on extensive feedback from a cross-section of promo professionals, as well as ASI data about the ad specialty space. What emerges are insights into major opportunities, challenges, trends and developments – knowledge about which can help you run your business better and achieve sustainable success.