Advertising Specialty Institute

Promo’s Pivot To PPE Products

Informações:

Sinopse

This Promo Insiders podcast explores how Utica, NY-based distributorship A&P Masters Images (asi/102019) has successfully pivoted to selling – and even producing -- personal protective equipment that’s badly needed amid the coronavirus pandemic. Featuring A&P CEO Howard Potter and hosted by Counselor Executive Editor Christopher Ruvo, the podcast includes a discussion about the controversy in promo over selling PPE, as well pitfalls and protections of which industry firms must be mindful.