Advertising Specialty Institute

Fully Promoted’s New President Talks Rebrand, Growth & Opportunity

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Sinopse

Recently promoted to president of Top 40 distributor Fully Promoted (asi/384000), Mike Brugger shares insights on the firm’s successful rebrand, its growth in sales and franchisees, how it balances brick-and-mortar business and online commerce, and new competitive advantages its planning to implement.