Ima Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

“The internet has changed from a content consumption platform to a content creation platform.” - Aseem Badshah   In This Episode: How Aseem launched his first business “scriptopia”. What it was like managing Microsoft’s Facebook presence in the early days. What his company, Uptown Treehouse, does for clients. The “aha” moment that lead to Socedo. Why a “broadcast” approach doesn’t work with social. Why Socedo’s logo is a penguin.   Guest: Aseem Badshah (@aseemb) is the founder and CEO at Socedo. He spends his time working on products to help brands leverage new media to build relationships with their target audience.   Company: Socedo (@socedoapp) helps B2B marketers fill their funnel with automated social media lead generation. Our web solution makes it easy to find a target audience on social networks then engage them at scale while syncing directly with marketing automation and CRM systems.