Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

  • Autor: Vários
  • Narrador: Vários
  • Editora: Podcast
  • Duração: 409:57:40
  • Mais informações

Informações:

Sinopse

Shopify Masters is a podcast brought to you by Shopify where successful ecommerce entrepreneurs and experts share their business experience and inspirational stories.Each week, our host Felix Thea invites successful entrepreneurs to share their experience and practical advice for growing an online business on Shopify. Guests on the show come from a wide range of backgrounds and share insight into topics such as creating viral Facebook ads, outsourcing parts of your business, creating licensed products, running a newsworthy pop-up shop, optimizing your social media marketing, content marketing for SEO, and tons more. These are seasoned entrepreneurs that come from diverse backgrounds who are willing to pull back the curtain and share their best practical advice. Subscribe to the show and leave us a review to let us know what you think!

Episódios

  • How Private Equity Approaches Ecommerce

    16/01/2025 Duração: 34min

    Leon Hughes built his career around developing digital strategies for consumer brands. Now, he's passing on that knowledge as a partner at the London-based private equity firm, Piper, and the organizer of Shopify Geekmeets.To learn more about Piper and for show notes: https://www.shopify.com/blog/piper-private-equityFor video interviews, subscribe to the Shopify Masters YouTube channel.

  • Go Viral While Spending Zero Dollars on Ads

    14/01/2025 Duração: 37min

    Learn how two founders built the viral pickle brand Good Girl Snacks through heritage-inspired innovation and zero-cost marketing.Read more about Good Girl Snacks and show notes here. 

  • How Many Product Iterations Do You Need to Launch?

    09/01/2025 Duração: 32min

    Julie Carty created LatchLight, a wearable light for breastfeeding mothers, with no prior design experience. She describes the product development process and when she felt confident to launch.To learn more about LatchLight and for show notes: https://www.shopify.com/blog/latchlight-product-designSubscribe to the Shopify Masters YouTube channel for video interviews.

  • The Slow Burn Strategy to Massive Retail Success

    07/01/2025 Duração: 34min

    Stoked Oats’ founder turned his morning oatmeal obsession into a multimillion-dollar CPG empire, while building a brand that fit his lifestyle—and not the other way around.For more on Stoked Oats and show notes click here. 

  • Brand Building with an Indigenous Designer

    02/01/2025 Duração: 24min

    Hud Oberly is the indigenous founder and designer behind the clothing company Here’s 2 You. He crafted the brand around that belief that everyone is creative. Here's how he is sharing that message through clothing, events, and more.For more about Here's 2 You and show notes: https://www.shopify.com/blog/heres-2-you-creativityWatch the video of this interview on the Shopify Masters YouTube channel.

  • How to Sell Premium Products at Scale

    31/12/2024 Duração: 40min

    Island Creek Oysters scaled into a premium seafood company and now ships to 46 states. CEO Chris Sherman shares scaling strategies and tips for any brand transitioning into ecommerce.For more on Island Creek Oysters and show notes click here. 

  • The Secret to Monetizing as an Artist

    26/12/2024 Duração: 30min

    Learn how indigenous hip-hop duo Snotty Nose Rez Kids built their empire through storytelling, from hand-selling merch to running a global brand.Watch the full video interview on YouTube here. For more on Snotty Nose Rez Kids and show notes click here. 

  • These Founders Started a Global Business with Just $4k

    24/12/2024 Duração: 25min

    Heather Aiu and Rachael Leinaʻala Soares each put in just $2,000 to start their business, Aloha Collection. The company sells splash-proof bags designed for travelers, athletes and beach goers, in tropical prints. It is now distributed all over the world and the company has stores in Hawaii and California.For more about Aloha Collection and show notes: https://www.shopify.com/blog/aloha-collection-resourcefulSubscribe to the Shopify Masters YouTube channel for more interviews.

  • The Secret to Native Artist Success: It's Not What You Think

    19/12/2024 Duração: 32min

    Learn how Eighth Generation’s tribal ownership model and ethical artist partnerships created a thriving Native American lifestyle brand with global reach.Watch the full video interview on YouTube here. For more on Eighth Generation and show notes click here. 

  • How the StockX Co-Founder Builds Hype for New Products

    17/12/2024 Duração: 35min

    Josh Luber has spent his career in the hype economy, building StockX and Fanatics Collectibles. Now, he's using his experience to create a modern-day collectible through his toy company, ghostwrite.To learn more about ghostwrite, read the Shopify blog: https://www.shopify.com/blog/ghostwrite-building-hypeTo watch in-person interviews, subscribe to the Shopify Masters YouTube channel.

  • This Founder's Mission Is to Empower Indigenous Youth

    12/12/2024 Duração: 31min

     Amy Denet Deal founded founder of 4Kinship, a Santa Fe-based upcycled fashion brand that empowers indigenous communities through entrepreneurship and social impact. Amy moved to Santa Fe about five years ago to reconnect with her Navajo culture, and in doing so, she has found her life's purpose in helping uplift other Native artists.Watch the video interview with Amy on the Shopify Masters YouTube channel.

  • Build Native, A Shopify Miniseries

    10/12/2024 Duração: 01min

    In "Build Native," hosted by Benjamin Gottlieb, we highlight the journeys of inspiring Indigenous entrepreneurs who are building businesses that drive positive social change. Join us as we speak with the founders of 4Kinship, Eighth Generation, Snotty Nose Rez Kids, and Here's To You to explore what it means to be a creative entrepreneur, uplift one’s community, and gain recognition from international media outlets.Tune in Thursdays on our YouTube channel or your favorite podcast platform to discover how these trailblazers are realizing their dreams and empowering their communities. Entrepreneurship is for everyone—join us and be inspired by their incredible journeys!

  • Shopify CEO Tobi Lütke Shares His Secrets to Entrepreneurial Success

    05/12/2024 Duração: 37min

    Tobi Lütke, the founder of Shopify, started his journey over 20 years ago with a simple dream: to sell snowboards online. He wanted to combine his passions for snowboarding and technology to build a thriving online business. But the road to his first sale was filled with unexpected bumps, from wrestling with code to sending notarized copies of his passport to Utah just to accept credit card payments.Inspired by these challenges, Tobi decided to make starting a business easier for everyone. In this intimate interview, he sits down with Shopify Masters to reflect on the past 20 years of entrepreneurship and shares what it takes for new founders to succeed in today's market.

  • Differentiation Strategies Every Founder Needs to Hear

    03/12/2024 Duração: 35min

    Latina entrepreneur Babba Rivera's Ceremonia disrupts hair care by celebrating cultural heritage, offering founders actionable tips for breaking industry barriers with purpose-driven branding.For more on Ceremonia and show notes click here. 

  • How This Sports Company Found a Competitive Advantage

    28/11/2024 Duração: 29min

    Founder Richard Lee originally started a company that hosted table tennis competitions, but he took an opportunity to acquire Joola, a German table tennis equipment brand, and expanded its product assortment into pickleball equipment. He shares advice for other entrepreneurs looking to maximize their opportunity in new categories.To learn more about Joola and show notes: https://www.shopify.com/blog/joola-pickleballSubscribe to the Shopify Masters YouTube channel: https://www.youtube.com/channel/UCLicUpeWYLe0zSCiIdZKv_g

  • How to Turn Passion Into Profit

    26/11/2024 Duração: 36min

    From NYC kitchens to a national brand, Nick Wiseman turned a beloved hummus recipe into Little Sesame, pioneering sustainable food entrepreneurship. For more on Little Sesame and show notes click here. 

  • The Inspiring Story Behind a Business to Help the Homeless

    21/11/2024 Duração: 27min

    Bob was inspired to start Sackcloth & Ashes after his mother experienced homelessness. Sackcloth & Ashes  donates a blanket to a local shelter for every blanket purchased.Watch the video version of this episode here: https://docs.google.com/document/d/15RTdtDOkmAZd6Sijj9PHvPsYXbcVAvhgznB_A3_zoSs/edit?tab=t.0Subscribe to the Shopify Masters YouTube channel for more video interviews: https://www.youtube.com/channel/UCLicUpeWYLe0zSCiIdZKv_gFor more on Sackcloth & Ashes and for show notes: https://www.shopify.com/blog/sackcloth-and-ashes-social-impact

  • Why Hiding Your Company’s Mistakes Could Be Costing You Sales

    19/11/2024 Duração: 38min

    Michelle Razavi cofounded Elavi to bring low- sugar, high- protein brownies and dessert spreads to the market. Find out how one of the biggest production mishaps turned into marketing gold, and how to keep sales momentum alive.For more on Elavi and show notes click here.  

  • How to Build Community Through Events

    14/11/2024 Duração: 33min

    Michael Washington revamped LA's outdoor scene with USAL Project. Learn how he built a thriving community through accessible adventures and smart branding.Subscribe to the Shopify Masters YouTube channel for the video version of this episode: https://www.youtube.com/channel/UCLicUpeWYLe0zSCiIdZKv_g

  • This Owner Acquires DTC Brands. Here's His Outlook on Ecommerce Right Now.

    12/11/2024 Duração: 28min

    Kyle Widrick of WIN Brands Group acquired brands like Homesick, Love Your Melon, Gravity, and QALO, and multiplied their sales. Here's what he has learned as owner and operator of direct-to-consumer brands and more than a decade of experience in ecommerce.For more about Kyle's journey: https://www.shopify.com/blog/win-brands-ecommerceSubscribe to the Shopify Masters YouTube channel for video interviews.

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