BeerNet Radio

Wherein we talk to Dolf about marketing, focusing on the core, and more.  

Wherein we talk with consultant Bump Williams to get an update on retailer trends and take a pulse on the 2014 beer industry in general. 

Wherein we talk about Tony's new Chicago brewhouse and taproom, building additional breweries, getting ahead of the curve on production, and other craft issues.

Wherein we speak with the veteran sales exec about Sierra's performance, the new brewery, the beer tour, craft in general, and more.

Wherein we speak with John about No-Li's unique expansion strategy, the Pac-Norwest market, franchise laws, and more. 

We speak with First Beverage's JB Shireman on craft growth, SKUs, brewery valuations, franchise law, and more. 

Wherein we speak with the former Chief Creative Office of Anheuser-Busch, who was responsible for such iconic ads as Louie the Lizard, Whassup!, Budweiser frogs, countless Super Bowl ads, Great American Hero radio spots, amont others, about how brand marketing has changed today, who is doing the best marketing out there in beer and beyond, and the theory of brand lifecycles, among other topics. 

Wherein we talk about their first distributor conference in Vegas, consumer patterns in beer, craft politics, and more.

Wherein we speak with Dave about the move into Massachussettes, why he lept-frogged over Connecticut, new markets, choosing a distributor, payola to get brands, and more.

In this podcast we posted a speech editor Harry Schuhmacher made at a recent distributor meeting hosted by Dogfish Head, where he talks about SKU proliferation and ways in which craft has changed the beer industry.  Speech was originally an hour so it was cut for length to bring it to 20 minutes.

Wherein we talk about the upcoming NBWA Convention in Las Vegas, franchise reform, distributor issues, and more. 

Wherein we talk about the changing landscape of consumer tastes for beer and bevalc, Boston Beer's results, Millennials, and Kidd Kraddick. Don't worry, next podcast we'll have a guest.

In this podcast, I engage in a sort of rambling, wide-ranging conversation with Craft Business Daily editor Jennifer Litz, where we talk about several of the fastest growing and geography expanding craft brewers, about Pabst new chief, about soda/beer hybrid distribution, and why people don't say "excuse me" when they break wind.  Yes, it's that sort of podcast.

After a few hiccups, we finally get the elusive Tony Magee on the horn to talk about the brewery's explosive growth trends, the build-out in Chicago, choosing distributors and expansion markets, partnering with nano-breweries, the concept of "flavor beer" growth over our old definitions, and more. BeerNet Radio is the podcast supplement to Beer Business Daily.  Send questions or comments to hs@beernet.com or @beerbizdaily

Where we talk about craft growth, SKU proliferation, valuations, M&A, seasonal softness, and more. BeerNet Radio is the companion podcast to Beer Business Daily.  Questions and comments go to Harry at hs@beernet.com or on Twitter @beerbizdaily

Wherein we talk about the new Heineken Star Bottle, staying with the Dos Equis "Most Interesting Man" campaign, the importance of Hispanic Marketing, and more.  BeerNet Radio is a companion broadcast to trade newsletter Beer Business Daily. Got questions or comments.  Email Harry at hs@beernet.com or tweet me @beerbizdaily Posted June 17, 2013

In this week's broadcast, we speak with distributor veteran and MillerCoors Legend Bruce Leetz of Indiana Beverage, large blue-silver distributor in Indiana, as he celebrates 50 years this week in the beer business.  We speak of brand life-cycles, how the business has changed, and his heros in the business. (Bruce was visiting his daughter in Boulder at the time, so beware there's a little static at intervals).

Where we talk about how United has pivoted its strategy from a focus on 24oz single serves in c-stores to 12pack margarita line in supermarkets and big box stores.

A wide ranging discussion withe Bump Williams of Bump Williams Consulting, where we talk about Ohio, trends, catman, craft, Yuengling, and more.