Productive Insights Podcast Actionable Online Business Growth Made Easy With Ash Roy

Avoid these common digital marketing mistakes to ensure success in your online campaigns. Watch this video for valuable insights and tips on how to avoid these pitfalls!In this video, learn about the eight common marketing mistakes that many business owners make, as shared by an experienced entrepreneur who's made these mistakes himself. From chasing shiny objects to not focusing on a niche or keeping track of ROI, each mistake is explored with practical insights and solutions to help you avoid these pitfalls.Links mentioned:Conversation with Seth Godin- https://www.productiveinsights.com/po...Empathy Map- https://www.productiveinsights.com/117How to use Artificial Intelligence- https://www.productiveinsights.com/ne...Timestamps:00:00 Introduction: Avoiding Costly Marketing Mistakes00:18 Mistake 1: Chasing Shiny Objects01:36 Mistake 2: Targeting Too Broad an Audience02:49 Mistake 3: Following Misleading Gurus03:26 Mistake 4: Consuming More Than Creating04:12 Mistake 5: Buying Courses Without Completion04:32 M

In this episode, we delve into Apple's remarkable marketing strategies and its multi-layered product approach.Highlighting examples like the iPhone's integration as a distribution channel for apps and media, and the M series chips' AI capabilities, the discussion brings valuable insights for small business owners.Joined by David Meerman Scott, we analyze Apple's deep understanding of its customers and their needs, exemplified by iconic marketing phrases like 'a thousand songs in your pocket.Timestamps:00:00 Introduction to Apple's Marketing Strategy00:21 Apple's Multi-Layered Product Approach00:56 The M Series Chips and AI Integration01:29 Apple's Historical Innovations02:00 Apple's AI and Privacy Strategy02:11 The Evolution of Apple's Ecosystem03:52 Apple's Proprietary Approach07:08 The Vision Pro and Future Prospects07:54 David Meerman Scott's Insights08:36 Implementing Apple's Strategy in Your Business11:51 Conclusion and Next StepsJoin our Membership:https://productiveinsights.com/member...Get my 9-Step B

In this episode, I share my journey from the corporate cubicle to entrepreneurship. If you're a professional considering striking out on your own, or a business owner then this episode is for you.I discuss the mistakes I made, and lessons I learned on my journey. I explain my realization around my values having changed and the importance of stepping out of my comfort zone. You'll discover how journaling played a crucial role in my self-awareness and decision-making at inflection points. Join me for an insightful conversation about finding true fulfilment by aligning your life and business with your values.Timestamps00:00 Introduction: My Journey to Freedom00:21 The Turning Point: Realizing My Dissatisfaction01:05 Questioning Success: A New Perspective03:14 Taking the Leap: Leaving the Corporate World03:42 Discovering Writing: A New Passion04:08 Journaling: A Path to Self-Awareness05:25 Redefining Priorities: Living Authentically05:54 Stepping Out: Embracing New Opportunities06:27 Building Productive Insights:

In this episode, I chat with Neil Patel, a leading figure in digital marketing. We dive into how AI is shaking things up in SEO and content creation.Neil breaks down the latest trends in online marketing and offers practical advice for businesses adapting to these changes. We explore how search engines are evolving and what it means for marketers and content creators.Whether you're running a business, managing social media, or creating content, you'll find valuable insights here to help you stay ahead in the digital world.Timestamps:00:00 Introduction00:14 The Importance of Building a Brand00:34 Impact of AI on Content and SEO01:46 Changes in Search Behavior04:29 Google vs. Chat GPT05:14 Google's Environmental Shift05:55 Simple SEO Hacks06:19 Using Free Tools to Grow Your Audience08:27 Final Thoughts and Conclusion

In this episode, I sat down with Emmy-winning designer and Founder of The Futur Chris Do to explore his incredible journey from a refugee in Vietnam to founder of The Futur. Chris shares valuable lessons on branding, building a successful business, and the power of hard work. We delve into Apple's marketing genius, using AI to achieve business goals, and the importance of humility and critical thinking. Additionally, Chris provides practical advice on growing your YouTube channel and fostering a thriving entrepreneurial community. Join us for actionable insights and motivation, and learn more about Chris’s offerings at thefutur.com.Timestamps:00:00 Introduction to Today's Episode00:15 Chris Do's Early Life and Struggles00:43 Building a Multimillion Dollar Business00:46 Insights on Apple's Marketing Strategies01:02 Exclusive Membership Benefits01:12 Meet Chris Do: Background and Achievements02:43 Chris Do's Journey from Vietnam to the US05:38 Early Entrepreneurial Ventures06:36 Discovering Graphic Design07:20

In this episode, I sit down with Justin Welsh to discuss his impressive LinkedIn strategy that's generated $8 million in revenue. Justin shares his insights on:Crafting effective LinkedIn postsOptimizing your profile for conversionsSimplifying complex ideas for your audienceWe also explore the concept of "unique knowledge" and how it can set you apart in your niche, using James Clear's work on habits as an example.Justin's approach to content creation and business growth is both practical and innovative. Whether you're looking to improve your LinkedIn presence or build a content-based business, you'll find valuable takeaways here.Links Mentioned:How to use Atomic Habits to achieve your goals w/ James Clear:    • How to use Atomic Habits to achieve y...  Justin Welsh $2.25m/yr Content Strategy & Roadmap:    • Justin Welsh $2.25m/yr Content Strate...  Timestamps:00:00 Introduction to Unique Knowledge00:39 Justin Welch's LinkedIn Funnel Strategy00:57 Crafting Compelling LinkedIn Posts02:37 Optimizing Your Li

Hey there! I'm Ash Roy, founder of Productive Insights. After 12 years of creating content, I'm sharing my best tips to help you build a killer content strategy. In this video, you'll learn:1. How to truly understand your audience (hint: it's not just about surveys)2. Why a content calendar is a game-changer (and you don't need fancy tools)3. The power of diversifying your content formats4. How to use AI tools like ChatGPT to analyze your audience and content performance5. The importance of documenting your journey, challenges and all6. How to systemize your creativity for better results7. My PRPR content repurposing framework 8. Tips for YouTube success, including the crucial role of thumbnails and titles9. How to promote affiliate products ethicallyWhether you're just starting out or looking to level up your content game, these strategies will help you build a brand your audience trusts and values.Links Mentioned:ClickUp - https://clickup.com/Trello - https://trello.com/Asana - https://asana.com/Opus Pro -

5 Common Business Mistakes to Avoid - Lessons from a Business OwnerIn this video, Ash Roy, founder of Productive Insights, shares 5 major mistakes he made while building his business since 2013.He will explain each mistake with real-life examples and offers practical advice for business owners at any stage. Whether you're just starting out or looking to improve your existing business, these tips can help you move forward.Watch to learn:Why having a product is important for businessHow to identify your ideal customerThe meaning of wealth in businessThe benefits of building an audience firstHow your mindset affects your businessTimestamps:00:00 Introduction and Beginnings00:37 Mistake 1: The Importance of Having a Product01:49 Mistake 2: Understanding Your Ideal Customer02:29 Mistake 3: True Wealth and Freedom03:49 Mistake 4: Building an Audience First04:26 Mistake 5: The Right Mindset for Success05:11 Conclusion and Final Thoughts

Want to crush your goals like the pros? Ash Roy's got you covered with 5 awesome tips from Brian Tracy's book 'Goals'. You'll learn cool stuff like why writing your goals down is a game-changer (it's not what you think!) and how to make your habits work for you. Ash even shares some of his own tricks. Plus, there's a surprise cameo from Brian Tracy himself! Whether you're building a business or just trying to get more done, this video's packed with practical advice you can use right away. Timestamps:00:00 Introduction to Goal Setting00:58 Insight 1: Clarity is Key02:14 Insight 2: Building Habits03:15 Insight 3: Writing Down Goals03:53 Insight 4: Setting Deadlines04:21 Insight 5: SMART Goals04:59 Conclusion and Next Steps

Want to know how to build a million-dollar online business? Justin Welsh shares his secrets. He's built a one-person business making over $2 million a year, with huge profits.Justin talks about:How he went from consulting to selling online coursesThe difference between his two popular coursesTips for growing a big following on social mediaWhy being relatable and solving real problems is keyWhether you're just starting out or looking to grow your online business, Justin's advice is super helpful. He explains things in a clear, no-nonsense way that you can actually use.Timestamps:00:00 Justin Welsh's Success00:39 Justin's Journey to a 2 Million Dollar Business01:10 Building and Scaling Online Courses02:11 Recurring Revenue and Newsletter Strategy03:19 Differences Between LinkedIn OS and Content OS05:06 Effective Branding and Social Media Strategies07:40 Relatability and Solving Audience Problems11:11 Conclusion and Opportunity to join the Productive Insights Membership Program

Marketers, we have a problem. Traditional SEO is being disrupted by AI technologies like ChatGPT and Perplexity. Join Ash Roy on the Productive Insights Podcast as he talks with David Meerman Scott, the author of The New Rules of Marketing and PR, Fanocracy , The New Rules of Sales & Service, etc., a leading marketing authority and HubSpot advisor, on how AI is changing the game and what you can do to adapt.Key Topics:AI Marketing: How AI tools are revolutionizing SEO and content marketing.SEO Disruption: The impact of AI-generated summaries on search behaviors.Content Strategy: Ensuring your content is recognized and cited by AI models.Future of Marketing: Adapting to AI-driven changes in marketing.Chapters:00:00 Introduction: The Disruption of Traditional SEO00:15 Meet the Expert: David Meerman Scott00:29 Key Ideas to Smash Your Business Goals00:51 The Impact of AI on Content Marketing01:30 The Future of Generative AI and Content Creation03:46 Becoming a Recognized Expert05:14 Newsjacking: A Case Study

Want to find a profitable niche for your online business? Justin Welsh, who makes over $2 million a year, shares how he did it. He talks about going from a regular job to running his own successful business.Justin explains:How to figure out what you're good atWays to turn your skills into a businessWhy you don't need tons of followers to make moneyHow to find the right audience for what you doIf you're thinking about starting your own business or want to make more from the one you have, this video's for you. Justin gives real advice on how to make money doing what you know best, all on your own.Timestamps:00:00 Introduction and Revenue Overview00:22 Finding Your Niche: A Conversation with Justin Welsh00:35 Justin's Journey to Success01:36 Revenue Breakdown and Business Model02:26 Replacing Day Job Income and Building a Following05:00 Identifying and Monetizing Skills06:06 The Importance of Niching Down07:55 Advice for Multi-Skilled Individuals08:39 The Evolution of a Niche12:11 Insights on SEO and High-Profil

Discover how bestselling author James Clear transformed his life using "Atomic Habits" - and how you can too. In this eye-opening video, we explore:-Why goal-setting alone often fails-The power of 1% daily improvements-How your environment shapes your habits-Practical tips to redesign your surroundings for successLearn from Clear's personal journey and insights on building good habits and breaking bad ones. With over 15 million copies sold, "Atomic Habits" has helped countless people achieve their goals.Ready to harness the power of tiny changes for massive results? Watch now and start your transformation today!Timestamps:00:00 Introduction to Atomic Habits00:19 The Power of Compounding Habits01:49 James Clear's Personal Story03:43 The Importance of Environment04:06 Practical Tips for Redesigning Your Environment06:43 Conclusion and Call to Action

Ever wonder how tech giants like Google and Intel stay ahead? It's all about OKR - Objectives and Key Results. In this video, we dive into how Jessica Mah used this powerful goal-setting tool to transform her startup, Indinero, into a multi-million dollar company.Jessica shares her journey of implementing OKRs, revealing how they:Aligned her growing team of 200+ employeesBoosted revenue dramaticallyMaintained innovation as the company scaledLearn the nuts and bolts of OKRs, including:-Setting ambitious yet achievable objectives-Creating measurable key results-Avoiding common pitfallsWhether you're running a startup or small business, Jessica's story will inspire you to rethink your goal-setting approach. Ready to supercharge your business growth?Timestamps: 00:00 Introduction: The Power of OKRs00:14 Jessica Ma's Journey with OKRs00:42 Understanding OKRs: Objectives and Key Results01:06 Implementing OKRs in Your Business03:15 The Flexibility and Focus of OKRs04:34 Achieving Success with OKRs06:14 Conclusion: M

Imagine fleeing your home country (Vietnam) at 3 years old with nothing but hope. This was the harsh reality for Chris Do as his family escaped Vietnam during the Fall of Saigon in 1975.In this inspiring video, Chris Do CEO of The Futur shares his incredible journey from being a penniless refugee in Kansas City to building a 7-figure creative business and now commanding fees up to $30,000 for a 45-minute engagement.You'll witness Chris Do's pivotal "dark night of the soul" moment that transformed him from a struggling student into a hyper-focused man on an unstoppable mission to succeed against all odds.Discover the mindset shifts and strategies Chris used to provide massive value, develop an audience of 2.5+ million, and have the confidence to raise his rates 100x higher than industry standards.If you need motivation to overcome adversity, stop underearning, and start getting paid what you're truly worth, this must-watch video will inspire you to reach new heights.Timestamps:00:00 Chris Do's Incredible Journ

Struggling with an overwhelming to-do list and endless procrastination? Productivity expert Brian Tracy shares his powerful "Eat That Frog" strategy to tackle your biggest, most challenging tasks first thing in the morning.In this video, Brian Tracy explains how starting your day by "eating the ugliest frog" provides a psychological win that motivates you to keep achieving. You'll learn his 3-step system to identify and prioritize your "frog" tasks, create an environment that breeds success, and use visualization to prime yourself for maximum productivity, every single day.Stop treading water and make more progress than ever before. Watch now and apply these game-changing tips to slay procrastination once and for all!Timestamps:00:00 Introduction: Overcoming Overwhelm and Procrastination00:15 Brian Tracy's Strategy: Eat That Frog00:38 Meet Brian Tracy01:15 The Concept of Eating the Frog01:27 The Origins of Eat That Frog02:15 The Success of Eat That Frog02:32 Benefits of Tackling Big Tasks First04:11 Understan

Want to know how to charge $30,000 for a 45-minute speaking engagement? In this exclusive video, Chris Do shares his proven strategies to boost your speaking fees. Learn the essential techniques for building a powerful social media presence, delivering unparalleled value, and asserting your worth with confidence. Chris takes you through his journey from free speaking gigs to commanding top-dollar fees, offering actionable insights for creative professionals and public speakers aiming to elevate their careers.Discover expert tips on positioning yourself as a premium speaker, leveraging storytelling for effective personal branding, and mastering the art of negotiation to increase your speaking fees. Don’t miss out on Chris Do's invaluable advice on transforming your speaking engagements into lucrative opportunities. Watch now to take the first step towards maximizing your earning potential and becoming a sought-after speaker in your industry.Timestamp:00:00 Introduction: From Hundreds to Thousands 00:05 The Pow

What if there was a simple daily practice that could reprogram your brain to achieve any goal? Yeah, I'm talking game-changing, mind-blowing results - all from putting pen to paper. The goal-setting guru himself, Brian Tracy, is pulling back the curtain on his legendary goal writing technique.You'll hear amazing real-life stories of people who used this technique to dramatically shift their lives. Brian breaks down the brain science behind this strategy and shares his easy routine to get started today. He also keeps it real on what it actually takes to make goals reality rather than just wishes. If you're ready to finally make things happen, don't miss this game-changing video!Timestamps:00:00 Goal Setting with Brian Tracy 00:47 Brian's life-changing goal trick01:14 Why writing goals by hand works wonders01:42 How goal setting taps into your subconscious mind02:44 Real people whose lives changed by doing this03:33 The easy, daily goal writing routine04:44 Consistency is everything for big results05:07 Honest

You'll learn Justin's tips on finding a niche, researching winning topics, optimizing videos with analytics, using AI tools like ChatGPT effectively, producing consistent content, and leveraging income streams like YouTube ads, memberships, and affiliate marketing.Whether just starting on YouTube or taking your channel to the next level, get actionable insights from one of the platform's top creators.Timestamps:00:00 Introduction: How Primal Video built a Million-Dollar Business using YouTube00:14 Meet Justin Brown: The Success Story Behind Primal Video00:29 Justin's specific strategies that work on YouTube and in Business01:27 The quality of ChatGPT’s outputs are a direct function of the quality of your inputs 5:11 What's the ideal YouTube Upload Frequency8:57 How to find video topics that resonate with your audience12:58 How to use Youtube Analytics to assess Topic Ideas14:07 Is it ok to deleting YouTube videos (& renaming videos)?17:28 How to use B-rolls effectively23:37 The secret to repurposing Long

Justin Brown reveals how he took Primal Video from 0 to nearly 1.5 million subscribers!In this must-watch interview, Justin pulls back the curtain on his powerful strategy for YouTube successHe shares insider tips on aligning with YouTube's goals, using AI for research, avoiding the "YouTuber" trap, and monetizing your channel as a strategic business tool.Don't miss Part 1 of this epic 2-part video! Subscribe and hit the bell to get notified when Part 2 drops with even more channel growth gold.Timestamps:00:00 Introduction02:00 The Secret to Growing a YouTube Channel09:03 Is it Too Late to Start a YouTube Channel?11:50 Justin Brown's Strategy for Building 1.5M Subscribers16:23 YouTube's Objectives and How to Align with Them18:20 Google's Strategy for Business and Brand Growth21:05 Creating Attention-Grabbing Thumbnails Without Being Scammy24:04 Is it Okay to Create a Canva Screenshot Using Someone Else's Content?25:47 Justin Brown's Favorite Software Tools28:41 Does the Quality of Questions Asked Affect ChatG